{"id":10223,"date":"2025-12-10T09:10:00","date_gmt":"2025-12-10T00:10:00","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/%ec%95%8c%eb%a6%ac%ed%8e%98%ec%9d%b4%ed%94%8c%eb%9f%ac%ec%8a%a4%ea%b0%80-%ed%95%9c%ea%b5%ad-%ea%b2%b0%ec%a0%9c-%ec%8b%9c%ec%9e%a5%ec%97%90%ec%84%9c-%ec%a4%91%ec%86%8c%ec%83%81%ea%b3%b5%ec%9d%b8\/"},"modified":"2025-12-10T09:10:00","modified_gmt":"2025-12-10T00:10:00","slug":"%ec%95%8c%eb%a6%ac%ed%8e%98%ec%9d%b4%ed%94%8c%eb%9f%ac%ec%8a%a4%ea%b0%80-%ed%95%9c%ea%b5%ad-%ea%b2%b0%ec%a0%9c-%ec%8b%9c%ec%9e%a5%ec%97%90%ec%84%9c-%ec%a4%91%ec%86%8c%ec%83%81%ea%b3%b5%ec%9d%b8","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/%ec%95%8c%eb%a6%ac%ed%8e%98%ec%9d%b4%ed%94%8c%eb%9f%ac%ec%8a%a4%ea%b0%80-%ed%95%9c%ea%b5%ad-%ea%b2%b0%ec%a0%9c-%ec%8b%9c%ec%9e%a5%ec%97%90%ec%84%9c-%ec%a4%91%ec%86%8c%ec%83%81%ea%b3%b5%ec%9d%b8\/","title":{"rendered":"\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uac00 \ud55c\uad6d \uacb0\uc81c \uc2dc\uc7a5\uc5d0\uc11c \uc911\uc18c\uc0c1\uacf5\uc778\uacfc O2O \uc11c\ube44\uc2a4 \ud655\ub300\uc5d0 \ub098\uc120\ub2e4"},"content":{"rendered":"<p>\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uac00 \ud55c\uad6d \uacb0\uc81c \uc0dd\ud0dc\uacc4\uc758 \ud601\uc2e0\uc744 \uaf80\ud558\uace0 \uc788\ub2e4. 9\uc77c \uc11c\uc6b8 \uac15\ub0a8\uad6c KB\uc6b0\uc900\ud0c0\uc6cc\uc5d0\uc11c \uc5f4\ub9b0 \uae30\uc790\uac04\ub2f4\ud68c\uc5d0\uc11c \uc6e8\uc774\uc0e4\uc624 \uc7dd \ubd81\uc544\uc2dc\uc544\u00b7\ubd81\uc544\uba54\ub9ac\uce74 \ucd1d\uad04\ub300\ud45c\ub294 \ud55c\uad6d\uc758 \uacb0\uc81c \uc2dc\uc7a5\uc774 \ubd81\uc544\uc2dc\uc544\uc640 \ubd81\uc544\uba54\ub9ac\uce74\uc5d0\uc11c \uac00\uc7a5 \ube60\ub974\uac8c \uc131\uc7a5\ud558\uace0 \uc788\ub2e4\uace0 \ubc1c\ud45c\ud588\ub2e4. \uadf8\ub294 \ud2b9\ud788 \uc628\ub77c\uc778\uacfc \uc624\ud504\ub77c\uc778\uc744 \uc5f0\uacb0\ud558\ub294 O2O(Online to Offline) \uc11c\ube44\uc2a4\uc758 \ud655\ub300 \uacc4\ud68d\uc744 \uac15\uc870\ud558\uba70, \uc774\ub97c \ud1b5\ud574 \ud55c\uad6d\uc744 \ucc3e\ub294 \ud574\uc678 \uad00\uad11\uac1d\ub4e4\ubfd0\ub9cc \uc544\ub2c8\ub77c \ud55c\uad6d \uc5ec\ud589\uac1d\uc5d0\uac8c\ub3c4 \ud3b8\ub9ac\ud55c \uacb0\uc81c \ud658\uacbd\uc744 \uc81c\uacf5\ud560 \uac83\uc774\ub77c\uace0 \ubc1d\ud614\ub2e4.<\/p>\n<p>\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\ub294 \uae00\ub85c\ubc8c \uacb0\uc81c\ub9dd \uc11c\ube44\uc2a4\ub85c\uc11c \uce74\uce74\uc624\ud398\uc774, \ub124\uc774\ubc84\ud398\uc774, \ud1a0\uc2a4\ud398\uc774 \ub4f1 \uad6d\ub0b4 \uac04\ud3b8\uacb0\uc81c\uc0ac\uc640 \uc81c\ud734\ub97c \ub9fa\uace0 \uc788\ub2e4. \uc774\ub7ec\ud55c \ud611\ub825\uc744 \ud1b5\ud574 \ud55c\uad6d\uc744 \ubc29\ubb38\ud558\ub294 \uc678\uad6d\uc778 \uad00\uad11\uac1d\uacfc \ud574\uc678\ub85c \ub098\uac00\ub294 \ud55c\uad6d\uc778\ub4e4\uc774 \ubcf4\ub2e4 \uac04\ud3b8\ud55c \uacb0\uc81c \uacbd\ud5d8\uc744 \ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud558\uace0 \uc788\ub2e4. \ud2b9\ud788, \uce74\uce74\uc624\ud398\uc774 \uc774\uc6a9\uc790\ub294 \uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uc758 \uadfc\uac70\ub9ac\ubb34\uc120\ud1b5\uc2e0(NFC) \uacb0\uc81c \uc194\ub8e8\uc158\uc744 \ud1b5\ud574 1\uc5b55000\ub9cc \uac1c \uc774\uc0c1\uc758 \ub9c8\uc2a4\ud130\uce74\ub4dc \uac00\ub9f9\uc810\uc5d0\uc11c \ube44\uc811\ucd09 \uacb0\uc81c\uac00 \uac00\ub2a5\ud558\ub2e4\ub294 \uc810\uc740 \uc8fc\ubaa9\ud560 \ub9cc\ud558\ub2e4. <\/p>\n<p>\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\ub294 \uc911\uc18c\ubca4\ucc98\uae30\uc5c5\ubd80\uc640 \ud611\ub825\ud558\uc5ec \uc18c\uc0c1\uacf5\uc778 \uac04\ud3b8\uacb0\uc81c \uc2dc\uc2a4\ud15c\uc778 &#8216;\uc81c\ub85c\ud398\uc774&#8217;\uc640 \uc81c\ud734\ud558\uc5ec \uad6d\ub0b4 \uc0ac\uc5c5 \ud655\uc7a5\uc5d0 \ud798\uc4f0\uace0 \uc788\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc57d 200\ub9cc \uac1c\uc758 \uc911\uc18c\uc0c1\uacf5\uc778 \uac00\ub9f9\uc810\uc744 \uc9c0\uc6d0\ud558\uba70, \ud55c\uad6d \uc2dc\uc7a5 \ub0b4\uc5d0\uc11c\uc758 \uc874\uc7ac\uac10\uc744 \ub354\uc6b1 \ud655\uace0\ud788 \ud558\uace0 \uc788\ub2e4. \ucd5c\uadfc \ud1b5\uacc4\uc5d0 \ub530\ub974\uba74, \uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uc758 QR \ucf54\ub4dc \uacb0\uc81c \uac70\ub798 \uac74\uc218\uc640 \uacb0\uc81c \uae08\uc561\uc740 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 \uac01\uac01 18%, 16% \uc99d\uac00\ud588\ub2e4. \uc774\ub7ec\ud55c \uc131\uc7a5\uc740 \uc8fc\ub85c \ub514\uc9c0\ud138 \uacb0\uc81c\ub97c \uc120\ud638\ud558\ub294 \ubc29\ud55c \uad00\uad11\uac1d\uc758 \uc99d\uac00\uc5d0 \uae30\uc778\ud55c \uac83\uc73c\ub85c \ubd84\uc11d\ub418\uace0 \uc788\ub2e4.<\/p>\n<p>\ud2b9\ud788 \ub300\uc911\uad50\ud1b5 \uacb0\uc81c \uac74\uc218\uc758 \uc131\uc7a5\uc740 \ub208\uc5d0 \ub744\uba70, \uc774\ub294 \uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uac00 \uad6d\ub0b4 \ubc84\uc2a4 \ubc0f \ud0dd\uc2dc\uc640 \uc81c\ud734\ub97c \ub9fa\uace0 \uacb0\uc81c \ud658\uacbd\uc744 \uac1c\uc120\ud55c \uacb0\uacfc\ub85c \ud574\uc11d\ub41c\ub2e4. \ub300\uc911\uad50\ud1b5 \uacb0\uc81c \uac74\uc218\ub294 \uc804\ub144 \ub300\ube44 120% \uc99d\uac00\ud588\uc73c\uba70, \uacb0\uc81c\uc561 \ub610\ud55c 23% \uc99d\uac00\ud588\ub2e4. \uc774\ub7ec\ud55c \uc131\uc7a5\uc740 \uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uc758 \uc801\uadf9\uc801\uc778 \ud30c\ud2b8\ub108\uc2ed \uad6c\ucd95\uacfc \uc11c\ube44\uc2a4 \uac1c\uc120\uc758 \uacb0\uacfc\ub77c \ud560 \uc218 \uc788\ub2e4.<\/p>\n<p>\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\ub294 \ub0b4\ub144\uc5d0\ub3c4 \uac00\ub9f9\uc810 \uc218 \ud655\ub300\ubcf4\ub2e4\ub294 \ud604\uc7ac \ubcf4\uc720\ud558\uace0 \uc788\ub294 200\ub9cc \uac1c \uac00\ub9f9\uc810\uc744 \ud1b5\ud574 \uc774\ub4e4\uc774 \ub354\uc6b1 \ud65c\ubc1c\ud558\uac8c \ube44\uc988\ub2c8\uc2a4\ub97c \uc601\uc704\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud558\ub294 \ub370 \uc8fc\ub825\ud560 \uacc4\ud68d\uc774\ub2e4. \uc6e8\uc774\uc0e4\uc624 \uc7dd \ucd1d\uad04\ub300\ud45c\ub294 \uc18c\ud615 \uac00\ub9f9\uc810\uc774 \uc81c\ub85c\ud398\uc774\ub97c \ud1b5\ud574 \uacb0\uc81c\ub97c \uc9c0\uc6d0\ubc1b\uace0 \uc788\uc9c0\ub9cc, \uc774\ub97c \ubaa8\ub974\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc544 \ud64d\ubcf4\uc758 \ud544\uc694\uc131\uc744 \uac15\uc870\ud588\ub2e4. <\/p>\n<p>\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\ub294 \ub0b4\ub144 QR \uacb0\uc81c \uac74\uc218\ub97c \uc62c\ud574 \ub300\ube44 20% \uc774\uc0c1 \uc99d\uac00\uc2dc\ud0a4\uaca0\ub2e4\ub294 \ubaa9\ud45c\ub97c \uc138\uc6b0\uace0 \uc788\ub2e4. \uc6e8\uc774\uc0e4\uc624 \uc7dd \ucd1d\uad04\ub300\ud45c\ub294 \ud55c\uad6d \ub0b4 \ud574\uc678 \uad00\uad11\uac1d\uc744 \ub300\uc0c1\uc73c\ub85c \ub2e4\uc591\ud55c \ub178\ub825\uc744 \uae30\uc6b8\uc774\uace0 \uc788\uc73c\uba70, \ud2b9\ud788 K-\ucf58\ud150\uce20 \uc2dc\uc7a5\uc758 \uc131\uc7a5\uc5d0 \ud798\uc785\uc5b4 \uacb0\uc81c \uac74\uc218 \uc99d\uac00\ub97c \ub3c4\ubaa8\ud560 \uac83\uc774\ub77c\uace0 \ubc1d\ud614\ub2e4. <\/p>\n<p>\ub9c8\uc9c0\ub9c9\uc73c\ub85c \uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\ub294 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uc5d0 \ub300\ud55c \uc911\uc694\uc131\uc744 \uac15\uc870\ud558\uba70, \uc564\ud2b8\uc778\ud130\ub0b4\uc154\ub110\uc774 \uac04\ud3b8\uacb0\uc81c\ub9dd \uc0ac\uc5c5\uc744 \uc9c4\ud589\ud558\uba74\uc11c 10\uac1c \uc774\uc0c1\uc758 \ub77c\uc774\uc13c\uc2a4\ub97c \ud655\ubcf4\ud55c \uc810\uc744 \uc5b8\uae09\ud588\ub2e4. \uc628\ub77c\uc778 \uac70\ub798 \ud65c\uc131\ud654\ub85c \uc778\ud574 \ucee4\uc9c0\ub294 \uac1c\uc778\uc815\ubcf4 \uc720\ucd9c \uc704\ud5d8\uc5d0 \ub300\ud574 \ubc95\uaddc \uc900\uc218\ub97c \ucd5c\uc6b0\uc120 \uc6d0\uce59\uc73c\ub85c \uc0bc\uace0 \uc788\ub2e4\uace0 \uc124\uba85\ud588\ub2e4. \uc774\ub7ec\ud55c \uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uc758 \ub178\ub825\uc740 \ud55c\uad6d \uacb0\uc81c \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc2e0\ub8b0\ub97c \uad6c\ucd95\ud558\ub294 \ub370 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud560 \uac83\uc774\ub2e4.<\/p>\n<p>[\uad00\ub828\uae30\uc0ac] <a href = 'https:\/\/n.news.naver.com\/mnews\/article\/014\/0005446366?sid=101' >https:\/\/n.news.naver.com\/mnews\/article\/014\/0005446366?sid=101<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uac00 \ud55c\uad6d \uacb0\uc81c \uc0dd\ud0dc\uacc4\uc758 \ud601\uc2e0\uc744 \uaf80\ud558\uace0 \uc788\ub2e4. 9\uc77c \uc11c\uc6b8 \uac15\ub0a8\uad6c KB\uc6b0\uc900\ud0c0\uc6cc\uc5d0\uc11c \uc5f4\ub9b0 \uae30\uc790\uac04\ub2f4\ud68c\uc5d0\uc11c \uc6e8\uc774\uc0e4\uc624 \uc7dd \ubd81\uc544\uc2dc\uc544\u00b7\ubd81\uc544\uba54\ub9ac\uce74 \ucd1d\uad04\ub300\ud45c\ub294 \ud55c\uad6d\uc758 \uacb0\uc81c \uc2dc\uc7a5\uc774 \ubd81\uc544\uc2dc\uc544\uc640 \ubd81\uc544\uba54\ub9ac\uce74\uc5d0\uc11c \uac00\uc7a5 \ube60\ub974\uac8c \uc131\uc7a5\ud558\uace0 \uc788\ub2e4\uace0 \ubc1c\ud45c\ud588\ub2e4. \uadf8\ub294 \ud2b9\ud788 \uc628\ub77c\uc778\uacfc \uc624\ud504\ub77c\uc778\uc744 \uc5f0\uacb0\ud558\ub294 O2O(Online to Offline) \uc11c\ube44\uc2a4\uc758 \ud655\ub300 \uacc4\ud68d\uc744 \uac15\uc870\ud558\uba70, \uc774\ub97c \ud1b5\ud574 \ud55c\uad6d\uc744 \ucc3e\ub294 \ud574\uc678 \uad00\uad11\uac1d\ub4e4\ubfd0\ub9cc \uc544\ub2c8\ub77c \ud55c\uad6d \uc5ec\ud589\uac1d\uc5d0\uac8c\ub3c4 \ud3b8\ub9ac\ud55c \uacb0\uc81c \ud658\uacbd\uc744 \uc81c\uacf5\ud560 \uac83\uc774\ub77c\uace0 \ubc1d\ud614\ub2e4. \uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\ub294 [&hellip;]<\/p>\n","protected":false},"author":94,"featured_media":68,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4","_yoast_wpseo_metadesc":"\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\ub294 \ud55c\uad6d \uacb0\uc81c \uc2dc\uc7a5\uc5d0\uc11c \uc911\uc18c\uc0c1\uacf5\uc778\uacfc O2O \uc11c\ube44\uc2a4 \ud655\ub300\ub97c \ubaa9\ud45c\ub85c \ud558\uace0 \uc788\uc73c\uba70, \uce74\uce74\uc624\ud398\uc774 \ub4f1\uacfc \uc81c\ud734\ud574 \ud574\uc678 \uad00\uad11\uac1d\uacfc \ud55c\uad6d \uc5ec\ud589\uac1d\uc5d0\uac8c \ud3b8\ub9ac\ud55c \uacb0\uc81c \ud658\uacbd\uc744 \uc81c\uacf5\ud560 \uacc4\ud68d\uc785\ub2c8\ub2e4. \ub300\uc911\uad50\ud1b5 \uacb0\uc81c \uac74\uc218\uc640 \uacb0\uc81c\uc561\uc774 \ud06c\uac8c \uc99d\uac00\ud558\uace0 \uc788\uc73c\uba70, \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uc5d0\ub3c4 \ud798\uc4f0\uace0 \uc788\uc2b5\ub2c8\ub2e4.","footnotes":""},"categories":[4],"tags":[1758,7603,4309,7602,6878],"class_list":["post-10223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-4","tag-o2o-","tag-7603","tag-4309","tag-7602","tag-6878"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\uc54c\ub9ac\ud398\uc774\ud50c\ub7ec\uc2a4\uac00 \ud55c\uad6d \uacb0\uc81c \uc2dc\uc7a5\uc5d0\uc11c \uc911\uc18c\uc0c1\uacf5\uc778\uacfc O2O \uc11c\ube44\uc2a4 \ud655\ub300\uc5d0 \ub098\uc120\ub2e4 - \ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c<\/title>\n<meta name=\"description\" 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