{"id":10402,"date":"2025-12-11T13:54:51","date_gmt":"2025-12-11T04:54:51","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/%ed%95%98%ec%9d%b4%eb%84%a4%ec%bc%84-%ec%84%b8%ea%b3%84%eb%a5%bc-%eb%a7%a4%eb%a3%8c%ec%8b%9c%ed%82%a4%eb%8a%94-%eb%a7%a5%ec%a3%bc-%ec%9d%b4%ec%95%bc%ea%b8%b0\/"},"modified":"2025-12-11T13:54:51","modified_gmt":"2025-12-11T04:54:51","slug":"%ed%95%98%ec%9d%b4%eb%84%a4%ec%bc%84-%ec%84%b8%ea%b3%84%eb%a5%bc-%eb%a7%a4%eb%a3%8c%ec%8b%9c%ed%82%a4%eb%8a%94-%eb%a7%a5%ec%a3%bc-%ec%9d%b4%ec%95%bc%ea%b8%b0","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/%ed%95%98%ec%9d%b4%eb%84%a4%ec%bc%84-%ec%84%b8%ea%b3%84%eb%a5%bc-%eb%a7%a4%eb%a3%8c%ec%8b%9c%ed%82%a4%eb%8a%94-%eb%a7%a5%ec%a3%bc-%ec%9d%b4%ec%95%bc%ea%b8%b0\/","title":{"rendered":"“\ud558\uc774\ub124\ucf04” \uc138\uacc4\ub97c \ub9e4\ub8cc\uc2dc\ud0a4\ub294 \ub9e5\uc8fc \uc774\uc57c\uae30"},"content":{"rendered":"

\ud558\uc774\ub124\ucf04\uc740 1864\ub144 \ub124\ub35c\ub780\ub4dc \uc554\uc2a4\ud14c\ub974\ub2f4\uc5d0\uc11c \ucc3d\ub9bd\ub41c \uc774\ub798\ub85c, \uae00\ub85c\ubc8c \ub9e5\uc8fc \ube0c\ub79c\ub4dc\ub85c \uc790\ub9ac\uc7a1\uc558\uc2b5\ub2c8\ub2e4. \ucc3d\ub9bd\uc790 \uc81c\ub77c\ub974 \ud558\uc774\ub124\ucf04\uc740 27\uc138\uc758 \uc80a\uc740 \ub098\uc774\uc5d0 \uac00\uc871\uc758 \uc591\uc870\uc7a5\uc744 \uc778\uc218\ud558\uba70 \ub9c9\ub300\ud55c \uc5f4\uc815\uc744 \uc3df\uc558\uc2b5\ub2c8\ub2e4. \uadf8\uac00 \ucc98\uc74c \ub9cc\ub4e0 \ub9e5\uc8fc\ub294 ‘\ud558\uc774\ub124\ucf04’\uc774\ub77c\ub294 \uc774\ub984\uc73c\ub85c \ubd88\ub9ac\uba70, \uadf8 \uc774\ud6c4 \uc804 \uc138\uacc4\uc801\uc73c\ub85c \uc720\uba85\ud55c \ube0c\ub79c\ub4dc\ub85c \uc131\uc7a5\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n

\ud558\uc774\ub124\ucf04\uc758 \ud2b9\ubcc4\ud55c \uc810 \uc911 \ud558\ub098\ub294 \uadf8\ub4e4\uc758 \ucca0\ud559\uc778 \u2018\uc88b\uc740 \ub9e5\uc8fc\ub294 \uc88b\uc740 \uc0ac\ub78c\ub4e4\uacfc \ud568\uaed8 \ub9c8\uc2dc\ub294 \uac83\u2019\uc785\ub2c8\ub2e4. \uc774 \ube0c\ub79c\ub4dc\ub294 \uc0ac\ub78c\ub4e4\uacfc \uc18c\ud1b5\ud558\uace0, \ub2e4\uc591\ud55c \ubb38\ud654\uc640 \uc5f0\uacb0\ub418\ub294 \uac83\uc744 \uc911\uc694\ud558\uac8c \uc0dd\uac01\ud569\ub2c8\ub2e4. \uadf8\ub798\uc11c\uc77c\uae4c\uc694, \ud558\uc774\ub124\ucf04\uc740 \uac01\uad6d\uc758 \ub2e4\uc591\ud55c \ucd95\uc81c\uc640 \uc774\ubca4\ud2b8\uc5d0 \uc801\uadf9\uc801\uc73c\ub85c \ucc38\uc5ec\ud558\uace0, \uadf8 \uc9c0\uc5ed \ubb38\ud654\uc640 \uc5f0\uacb0\ub41c \ud55c\uc815\ud310 \ub9e5\uc8fc\ub97c \ucd9c\uc2dc\ud558\uae30\ub3c4 \ud569\ub2c8\ub2e4.<\/p>\n

\ud558\uc774\ub124\ucf04\uc740 \ube0c\ub79c\ub4dc \ub9c8\ucf00\ud305\uc5d0\uc11c\ub3c4 \ub3c5\ucc3d\uc131\uc744 \ubc1c\ud718\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc720\uba85\ud55c ‘Green Bottle’ \ucea0\ud398\uc778\ucc98\ub7fc, \ud558\uc774\ub124\ucf04\uc740 \ucd08\ub85d\uc0c9 \ubcd1 \ub514\uc790\uc778\uc73c\ub85c \uc18c\ube44\uc790\uc5d0\uac8c \uae4a\uc740 \uc778\uc0c1\uc744 \ub0a8\uacbc\uc2b5\ub2c8\ub2e4. \uc774 \ubcd1\uc740 \uc18c\ube44\uc790\ub4e4 \uc0ac\uc774\uc5d0\uc11c \uc27d\uac8c \uc778\uc2dd\ub420 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc8fc\uc5c8\uace0, \ube0c\ub79c\ub4dc\uc758 \uc544\uc774\ub374\ud2f0\ud2f0\ub97c \ud655\uace0\ud788 \ud588\uc2b5\ub2c8\ub2e4.<\/p>\n

\ub610\ud55c, \ud558\uc774\ub124\ucf04\uc740 2010\ub144\ub300\uc5d0 \ub4e4\uc5b4\uc11c\uba74\uc11c \ub2e4\uc591\ud55c \uc0ac\ud68c\uc801 \ucea0\ud398\uc778\uc73c\ub85c \uc8fc\ubaa9\ubc1b\uace0 \uc788\uc2b5\ub2c8\ub2e4. ‘Open Your World’ \ucea0\ud398\uc778\uc5d0\uc11c\ub294 \ub2e4\uc591\ud55c \ubb38\ud654\uc640 \uc0ac\ub78c\ub4e4\uc744 \uc5f0\uacb0\ud558\ub294 \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud558\uba70, \uc11c\ub85c\uc758 \ucc28\uc774\ub97c \uc874\uc911\ud558\uace0 \uc774\ud574\ud558\ub294 \uc0ac\ud68c\ub97c \ub9cc\ub4e4\uace0\uc790 \ub178\ub825\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ucc98\ub7fc \ube0c\ub79c\ub4dc\ub294 \ub2e8\uc21c\ud788 \ub9e5\uc8fc\ub97c \ud310\ub9e4\ud558\ub294 \uac83 \uc774\uc0c1\uc758 \uc758\ubbf8\ub97c \ucd94\uad6c\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\ud558\uc774\ub124\ucf04\uc740 \ub610\ud55c \uc2a4\ud3ec\uce20\uc640\uc758 \uae4a\uc740 \uc5f0\uad00\uc131\uc73c\ub85c\ub3c4 \uc798 \uc54c\ub824\uc838 \uc788\uc2b5\ub2c8\ub2e4. UEFA \ucc54\ud53c\uc5b8\uc2a4 \ub9ac\uadf8\uc758 \uacf5\uc2dd \uc2a4\ud3f0\uc11c\ub85c\uc11c, \uc804 \uc138\uacc4\uc758 \ucd95\uad6c \ud32c\ub4e4\uc5d0\uac8c \uce5c\uc219\ud55c \ube0c\ub79c\ub4dc\ub85c \uc790\ub9ac\uc7a1\uc558\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \ud558\uc774\ub124\ucf04\uc740 \uc2a4\ud3ec\uce20\uc640 \uc74c\uc545 \ub4f1 \ub2e4\uc591\ud55c \ubb38\ud654\ub97c \uc544\uc6b0\ub974\ub294 \ube0c\ub79c\ub4dc\ub85c \uc131\uc7a5\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\ud558\uc774\ub124\ucf04\uc758 \uc544\uc774\ucf54\ub2c9\ud55c \uad11\uace0 \uc911 \ud558\ub098\uc778 ‘The Entrance’\ub294 \uc0ac\ub78c\ub4e4\uc758 \ub2e4\uc591\ud55c \ub9cc\ub0a8\uc744 \uc870\uba85\ud558\uba70, \ube0c\ub79c\ub4dc\uc758 \ucca0\ud559\uc744 \uc798 \ud45c\ud604\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \uad11\uace0\uc5d0\uc11c\ub294 \ud55c \ub0a8\uc790\uac00 \ud30c\ud2f0\uc5d0 \ub4e4\uc5b4\uc11c\uba70 \ub2e4\uc591\ud55c \uc0ac\ub78c\ub4e4\uacfc\uc758 \ub9cc\ub0a8\uc744 \ud1b5\ud574 \uc774\uc57c\uae30\ub97c \ub098\ub204\uace0, \uacb0\uad6d \ud558\uc774\ub124\ucf04\uc744 \uc990\uae30\ub294 \uc7a5\uba74\uc73c\ub85c \ub9c8\ubb34\ub9ac\ub429\ub2c8\ub2e4. \uc774\ub294 \uc0ac\ub78c\ub4e4\uc774 \ud568\uaed8 \ubaa8\uc5ec \uc990\uae30\ub294 \uc21c\uac04\uc774 \uc5bc\ub9c8\ub098 \uc18c\uc911\ud55c\uc9c0\ub97c \uc77c\uae68\uc6cc \uc8fc\ub294 \uba54\uc2dc\uc9c0\ub97c \ub2f4\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uacb0\ub860\uc801\uc73c\ub85c, \ud558\uc774\ub124\ucf04\uc740 \ub2e8\uc21c\ud55c \ub9e5\uc8fc \ube0c\ub79c\ub4dc\uac00 \uc544\ub2d9\ub2c8\ub2e4. \uadf8\ub4e4\uc740 \uc804 \uc138\uacc4 \uc0ac\ub78c\ub4e4\uc744 \ud558\ub098\ub85c \uc5f0\uacb0\ud558\ub294 \uc0c1\uc9d5\uc801\uc778 \uc874\uc7ac\ub85c \uc790\ub9ac\ub9e4\uae40\ud558\uace0 \uc788\uc73c\uba70, \uadf8\ub4e4\uc758 \uc5ed\uc0ac\uc640 \ucca0\ud559, \uadf8\ub9ac\uace0 \ub2e4\uc591\ud55c \ub9c8\ucf00\ud305 \ud65c\ub3d9\ub4e4\uc740 \ud558\uc774\ub124\ucf04\uc744 \ub354\uc6b1 \ud2b9\ubcc4\ud558\uac8c \ub9cc\ub4e4\uc5b4 \uc90d\ub2c8\ub2e4. \uc55e\uc73c\ub85c\ub3c4 \ud558\uc774\ub124\ucf04\uc740 \uc0ac\ub78c\ub4e4\uacfc \ubb38\ud654\ub97c \uc787\ub294 \ub2e4\ub9ac \uc5ed\ud560\uc744 \uacc4\uc18d\ud560 \uac83\uc785\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"

\ud558\uc774\ub124\ucf04\uc740 1864\ub144 \ub124\ub35c\ub780\ub4dc \uc554\uc2a4\ud14c\ub974\ub2f4\uc5d0\uc11c \ucc3d\ub9bd\ub41c \uc774\ub798\ub85c, \uae00\ub85c\ubc8c \ub9e5\uc8fc \ube0c\ub79c\ub4dc\ub85c \uc790\ub9ac\uc7a1\uc558\uc2b5\ub2c8\ub2e4. \ucc3d\ub9bd\uc790 \uc81c\ub77c\ub974 \ud558\uc774\ub124\ucf04\uc740 27\uc138\uc758 \uc80a\uc740 \ub098\uc774\uc5d0 \uac00\uc871\uc758 \uc591\uc870\uc7a5\uc744 \uc778\uc218\ud558\uba70 \ub9c9\ub300\ud55c \uc5f4\uc815\uc744 \uc3df\uc558\uc2b5\ub2c8\ub2e4. \uadf8\uac00 \ucc98\uc74c \ub9cc\ub4e0 \ub9e5\uc8fc\ub294 ‘\ud558\uc774\ub124\ucf04’\uc774\ub77c\ub294 \uc774\ub984\uc73c\ub85c \ubd88\ub9ac\uba70, \uadf8 \uc774\ud6c4 \uc804 \uc138\uacc4\uc801\uc73c\ub85c \uc720\uba85\ud55c \ube0c\ub79c\ub4dc\ub85c \uc131\uc7a5\ud588\uc2b5\ub2c8\ub2e4. \ud558\uc774\ub124\ucf04\uc758 \ud2b9\ubcc4\ud55c \uc810 \uc911 \ud558\ub098\ub294 \uadf8\ub4e4\uc758 \ucca0\ud559\uc778 \u2018\uc88b\uc740 \ub9e5\uc8fc\ub294 \uc88b\uc740 \uc0ac\ub78c\ub4e4\uacfc \ud568\uaed8 \ub9c8\uc2dc\ub294 \uac83\u2019\uc785\ub2c8\ub2e4. \uc774 \ube0c\ub79c\ub4dc\ub294 \uc0ac\ub78c\ub4e4\uacfc \uc18c\ud1b5\ud558\uace0, \ub2e4\uc591\ud55c […]<\/p>\n","protected":false},"author":112,"featured_media":68,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"Heineken \ud558\uc774\ub124\ucf04","_yoast_wpseo_metadesc":"\ud558\uc774\ub124\ucf04\uc740 1864\ub144 \ub124\ub35c\ub780\ub4dc\uc5d0\uc11c \uc2dc\uc791\ub41c \uae00\ub85c\ubc8c \ub9e5\uc8fc \ube0c\ub79c\ub4dc\ub85c, '\uc88b\uc740 \ub9e5\uc8fc\ub294 \uc88b\uc740 \uc0ac\ub78c\ub4e4\uacfc \ud568\uaed8'\ub77c\ub294 \ucca0\ud559\uc744 \uac00\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc2a4\ud3ec\uce20\uc640 \ubb38\ud654 \ud589\uc0ac\uc5d0 \uc801\uadf9 \ucc38\uc5ec\ud558\uba70, \ub2e4\uc591\ud55c \uc0ac\ud68c\uc801 \ucea0\ud398\uc778\uc744 \ud1b5\ud574 \ube0c\ub79c\ub4dc\uc758 \uac00\uce58\ub97c \ub192\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud558\uc774\ub124\ucf04\uc740 \ub2e8\uc21c\ud55c \ub9e5\uc8fc \ube0c\ub79c\ub4dc\uac00 \uc544\ub2cc \uc0ac\ub78c\ub4e4\uc744 \uc5f0\uacb0\ud558\ub294 \uc0c1\uc9d5\uc801\uc778 \uc874\uc7ac\ub85c \uc790\ub9ac\uc7a1\uace0 \uc788\uc2b5\ub2c8\ub2e4.","footnotes":""},"categories":[10],"tags":[7726,800,7727,132,3586],"class_list":["post-10402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-10","tag-7726","tag-800","tag-7727","tag-132","tag-3586"],"yoast_head":"\n"\ud558\uc774\ub124\ucf04" \uc138\uacc4\ub97c \ub9e4\ub8cc\uc2dc\ud0a4\ub294 \ub9e5\uc8fc \uc774\uc57c\uae30 - \ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c<\/title>\n<meta name=\"description\" content=\"\ud558\uc774\ub124\ucf04\uc740 1864\ub144 \ub124\ub35c\ub780\ub4dc\uc5d0\uc11c \uc2dc\uc791\ub41c \uae00\ub85c\ubc8c \ub9e5\uc8fc \ube0c\ub79c\ub4dc\ub85c, '\uc88b\uc740 \ub9e5\uc8fc\ub294 \uc88b\uc740 \uc0ac\ub78c\ub4e4\uacfc \ud568\uaed8'\ub77c\ub294 \ucca0\ud559\uc744 \uac00\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc2a4\ud3ec\uce20\uc640 \ubb38\ud654 \ud589\uc0ac\uc5d0 \uc801\uadf9 \ucc38\uc5ec\ud558\uba70, \ub2e4\uc591\ud55c \uc0ac\ud68c\uc801 \ucea0\ud398\uc778\uc744 \ud1b5\ud574 \ube0c\ub79c\ub4dc\uc758 \uac00\uce58\ub97c \ub192\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud558\uc774\ub124\ucf04\uc740 \ub2e8\uc21c\ud55c \ub9e5\uc8fc \ube0c\ub79c\ub4dc\uac00 \uc544\ub2cc \uc0ac\ub78c\ub4e4\uc744 \uc5f0\uacb0\ud558\ub294 \uc0c1\uc9d5\uc801\uc778 \uc874\uc7ac\ub85c \uc790\ub9ac\uc7a1\uace0 \uc788\uc2b5\ub2c8\ub2e4.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.doochang.co.kr\/blog\/\ud558\uc774\ub124\ucf04-\uc138\uacc4\ub97c-\ub9e4\ub8cc\uc2dc\ud0a4\ub294-\ub9e5\uc8fc-\uc774\uc57c\uae30\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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