{"id":17834,"date":"2026-03-02T08:33:58","date_gmt":"2026-03-01T23:33:58","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/%ed%8e%a9%ec%8b%9c-%ed%83%84%ec%82%b0%ec%9d%98-%ec%a0%84%ec%84%a4%ec%9d%b4-%ec%8b%9c%ec%9e%91%eb%90%9c-%ec%88%9c%ea%b0%84\/"},"modified":"2026-03-02T08:33:58","modified_gmt":"2026-03-01T23:33:58","slug":"%ed%8e%a9%ec%8b%9c-%ed%83%84%ec%82%b0%ec%9d%98-%ec%a0%84%ec%84%a4%ec%9d%b4-%ec%8b%9c%ec%9e%91%eb%90%9c-%ec%88%9c%ea%b0%84","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/%ed%8e%a9%ec%8b%9c-%ed%83%84%ec%82%b0%ec%9d%98-%ec%a0%84%ec%84%a4%ec%9d%b4-%ec%8b%9c%ec%9e%91%eb%90%9c-%ec%88%9c%ea%b0%84\/","title":{"rendered":"&#8220;\ud3a9\uc2dc&#8221; \ud0c4\uc0b0\uc758 \uc804\uc124\uc774 \uc2dc\uc791\ub41c \uc21c\uac04"},"content":{"rendered":"<p>\ud3a9\uc2dc\ub294 1893\ub144 \ubbf8\uad6d \ub178\uc2a4\uce90\ub864\ub77c\uc774\ub098 \uc8fc\uc5d0\uc11c \uc57d\uc0ac\uc778 \uce7c \ub86d\ub9ac(Caleb Bradham)\uc5d0 \uc758\ud574 \ud0c4\uc0dd\ud588\uc2b5\ub2c8\ub2e4. \ucd08\uae30\uc5d0\ub294 &#8216;Brad&#8217;s Drink&#8217;\ub77c\ub294 \uc774\ub984\uc73c\ub85c \ud310\ub9e4\ub418\uc5c8\uace0, 1898\ub144 &#8216;\ud3a9\uc2dc\ucf5c\ub77c(Pepsi-Cola)&#8217;\ub85c \uc774\ub984\uc774 \ubcc0\uacbd\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc774 \uc74c\ub8cc\ub294 \uc18c\ud654\uc5d0 \ub3c4\uc6c0\uc774 \ub418\ub294 \ud2b9\uc131\uc744 \uc9c0\ub2cc \uac83\uc73c\ub85c \uc54c\ub824\uc9c0\uba70, \ub2f9\uc2dc \uc0ac\ub78c\ub4e4\uc5d0\uac8c \ud070 \uc778\uae30\ub97c \ub04c\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud3a9\uc2dc\uc758 \ucca0\ud559\uc740 &#8216;\ub354 \ub098\uc740 \ub9db, \ub354 \ub098\uc740 \uc0b6&#8217;\uc785\ub2c8\ub2e4. \uc774\ub294 \ub2e8\uc21c\ud788 \uc74c\ub8cc\uc758 \ub9db\uc744 \ub118\uc5b4, \uc18c\ube44\uc790\ub4e4\uc5d0\uac8c \uae0d\uc815\uc801\uc778 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uace0\uc790 \ud558\ub294 \ube0c\ub79c\ub4dc\uc758 \uc758\uc9c0\ub97c \ub2f4\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud3a9\uc2dc\ub294 \ud56d\uc0c1 \ud601\uc2e0\uc744 \ucd94\uad6c\ud558\uba70, \uc74c\ub8cc \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uacbd\uc7c1\uc5d0\uc11c \uc55e\uc11c \ub098\uac00\uae30 \uc704\ud574 \ub2e4\uc591\ud55c \uc2e4\ud5d8\uacfc \ubcc0\ud654\ub97c \uc2dc\ub3c4\ud574\uc654\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud3a9\uc2dc\uc640 \uad00\ub828\ub41c \ud765\ubbf8\ub85c\uc6b4 \uc77c\ud654\ub294 1984\ub144, \ud3a9\uc2dc\uac00 &#8216;\ud3a9\uc2dc \ucc4c\ub9b0\uc9c0(Pepsi Challenge)&#8217;\ub77c\ub294 \ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uc744 \uc9c4\ud589\ud55c \uac83\uc785\ub2c8\ub2e4. \uc774 \ucea0\ud398\uc778\uc5d0\uc11c\ub294 \uc18c\ube44\uc790\ub4e4\uc774 \ud3a9\uc2dc\uc640 \ucf54\uce74\ucf5c\ub77c\ub97c \ube44\uad50 \uc2dc\uc74c\ud558\uace0, \uc5b4\ub290 \uc74c\ub8cc\uac00 \ub354 \ub9db\uc788\ub2e4\uace0 \uc0dd\uac01\ud558\ub294\uc9c0\ub97c \uc870\uc0ac\ud588\uc2b5\ub2c8\ub2e4. \uacb0\uacfc\uc801\uc73c\ub85c \ub9ce\uc740 \uc18c\ube44\uc790\ub4e4\uc774 \ud3a9\uc2dc\ub97c \uc120\ud0dd\ud588\uc73c\uba70, \uc774\ub294 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\uc0b6&#8217;\uc785\ub2c8\ub2e4. \uc774\ub294 \ub2e8\uc21c\ud788 \uc74c\ub8cc\uc758 \ub9db\uc744 \ub118\uc5b4, \uc18c\ube44\uc790\ub4e4\uc5d0\uac8c \uae0d\uc815\uc801\uc778 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uace0\uc790 \ud558\ub294 \ube0c\ub79c\ub4dc\uc758 \uc758\uc9c0\ub97c \ub2f4\uace0 [&hellip;]<\/p>\n","protected":false},"author":34,"featured_media":69,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"Pepsi \ud3a9\uc2dc","_yoast_wpseo_metadesc":"\ud3a9\uc2dc\ub294 1893\ub144 \ub178\uc2a4\uce90\ub864\ub77c\uc774\ub098\uc5d0\uc11c \ud0c4\uc0dd\ud55c \uc74c\ub8cc \ube0c\ub79c\ub4dc\ub85c, '\ub354 \ub098\uc740 \ub9db, \ub354 \ub098\uc740 \uc0b6'\uc744 \ucca0\ud559\uc73c\ub85c \uc0bc\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub2e4\uc591\ud55c \ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uacfc \uc720\uba85 \uc778\uc0ac\ub4e4\uacfc\uc758 \ud611\uc5c5\uc744 \ud1b5\ud574 \ubb38\ud654 \uc544\uc774\ucf58\uc73c\ub85c \uc790\ub9ac 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