{"id":1802,"date":"2025-09-12T14:08:47","date_gmt":"2025-09-12T05:08:47","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/cj%ed%94%84%eb%a0%88%ec%8b%9c%ec%9b%a8%ec%9d%b4-%ec%98%a8%eb%9d%bc%ec%9d%b8-%ec%9c%a0%ed%86%b5-%ed%98%81%ec%8b%a0%ec%9d%84-%ec%9c%84%ed%95%9c-o2o%ed%85%8c%ed%81%ac%ec%84%bc%ed%84%b0%eb%a5%bc\/"},"modified":"2025-09-12T14:08:47","modified_gmt":"2025-09-12T05:08:47","slug":"cj%ed%94%84%eb%a0%88%ec%8b%9c%ec%9b%a8%ec%9d%b4-%ec%98%a8%eb%9d%bc%ec%9d%b8-%ec%9c%a0%ed%86%b5-%ed%98%81%ec%8b%a0%ec%9d%84-%ec%9c%84%ed%95%9c-o2o%ed%85%8c%ed%81%ac%ec%84%bc%ed%84%b0%eb%a5%bc","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/cj%ed%94%84%eb%a0%88%ec%8b%9c%ec%9b%a8%ec%9d%b4-%ec%98%a8%eb%9d%bc%ec%9d%b8-%ec%9c%a0%ed%86%b5-%ed%98%81%ec%8b%a0%ec%9d%84-%ec%9c%84%ed%95%9c-o2o%ed%85%8c%ed%81%ac%ec%84%bc%ed%84%b0%eb%a5%bc\/","title":{"rendered":"CJ\ud504\ub808\uc2dc\uc6e8\uc774, \uc628\ub77c\uc778 \uc720\ud1b5 \ud601\uc2e0\uc744 \uc704\ud55c O2O\ud14c\ud06c\uc13c\ud130\ub97c \uc124\ub9bd\ud558\ub2e4"},"content":{"rendered":"<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 \uc2dd\uc790\uc7ac \uc720\ud1b5\uc758 \uc0c8\ub85c\uc6b4 \ud328\ub7ec\ub2e4\uc784\uc744 \uc81c\uc2dc\ud558\uae30 \uc704\ud574 &#8216;\uc628\u00b7\uc624\ud504\ub77c\uc778 \uc5f0\uacc4(O2O) \ud14c\ud06c\uc13c\ud130&#8217;\ub97c \uc2e0\uc124\ud588\ub2e4\uace0 \ubc1c\ud45c\ud588\ub2e4. \uc774 \ud14c\ud06c\uc13c\ud130\ub294 \uae30\uc874\uc758 \uc624\ud504\ub77c\uc778 \uc720\ud1b5 \uc5ed\ub7c9\uc744 \uc628\ub77c\uc778\uc73c\ub85c \ud655\uc7a5\ud558\uace0, \uc591\uc790\uc758 \ud1b5\ud569\ub41c \uc720\ud1b5 \uccb4\uacc4\ub97c \uad6c\ucd95\ud558\uae30 \uc704\ud55c \uc804\ub7b5\uc801 \uae30\uad6c\ub85c \uc790\ub9ac\ub9e4\uae40\ud560 \uc608\uc815\uc774\ub2e4. \uc2dd\uc790\uc7ac \uc720\ud1b5\uc758 \ubcc0\ud654\ub294 \ub2e8\uc21c\ud788 \uc0c1\ud488\uc744 \ud310\ub9e4\ud558\ub294 \uac83\uc744 \ub118\uc5b4, \uace0\uac1d\uacfc\uc758 \uc811\uc810\uc744 \ub2e4\uac01\ud654\ud558\uace0, \uc774\ub4e4\uc5d0\uac8c \ubcf4\ub2e4 \ub098\uc740 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub450\uace0 \uc788\ub2e4.<\/p>\n<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \uc790\uc0ac \uc628\ub77c\uc778 \uc2dd\uc790\uc7ac\ubab0\uc778 &#8216;\ud504\ub808\uc2dc\uc5d4'(FRESH&amp;)\uc758 \uc6b4\uc601\uacfc \uace0\ub3c4\ud654\ub97c \ud1b5\ud574 \uace0\uac1d\uc758 \ud3b8\uc758\ub97c \uadf9\ub300\ud654\ud558\ub294 \ub370 \ud798\uc4f0\uace0 \uc788\ub2e4. \ud604\uc7ac \ud504\ub808\uc2dc\uc5d4\uc740 \ubaa8\ubc14\uc77c \uc6f9\uc5d0\uc11c \ubca0\ud0c0 \uc11c\ube44\uc2a4\ub85c \uc6b4\uc601\ub418\uace0 \uc788\uc73c\uba70, \uc5f0\ub0b4\uc5d0\ub294 \uc815\uc2dd \uc571\uc744 \ub860\uce6d\ud560 \uacc4\ud68d\uc774\ub2e4. \uc774\ub294 \uace0\uac1d\uc774 \uc5b8\uc81c \uc5b4\ub514\uc11c\ub098 \uc190\uc27d\uac8c \uc2dd\uc790\uc7ac\ub97c \uc8fc\ubb38\ud560 \uc218 \uc788\ub3c4\ub85d \ub9cc\ub4e4\uc5b4\uc9c8 \uac83\uc774\ub2e4. \ud2b9\ud788, \ud504\ub808\uc2dc\uc5d4\uc758 \uc571\uc740 \uc0ac\uc6a9\uc790 \uce5c\ud654\uc801\uc778 \uc778\ud130\ud398\uc774\uc2a4\ub97c \ud1b5\ud574 \uace0\uac1d\uc758 \uad6c\ub9e4 \uc5ec\uc815\uc744 \ub354\uc6b1 \uac04\ud3b8\ud558\uac8c \ud560 \uac83\uc73c\ub85c \uae30\ub300\ub41c\ub2e4.<\/p>\n<p>\uc774 \uc678\uc5d0\ub3c4 CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \ub124\uc774\ubc84 \uc2a4\ub9c8\ud2b8\uc2a4\ud1a0\uc5b4\ub97c \ube44\ub86f\ud55c \uc5ec\ub7ec \uc774\ucee4\uba38\uc2a4 \ud50c\ub7ab\ud3fc\uc5d0 \uc785\uc810\ud558\uc5ec \uc678\ubd80 \ucc44\ub110\uacfc\uc758 \ud611\uc5c5\uc744 \uac15\ud654\ud558\uace0 \uc788\ub2e4. \uc9c0\ub09c\ud574\ubd80\ud130\ub294 \uc624\ucf00\uc774\ud3ec\uc2a4\uc640\uc758 \ud611\ub825\uc744 \ud1b5\ud574 \uc18c\uc0c1\uacf5\uc778\uc744 \uc704\ud55c \ub9e4\ucd9c \uad00\ub9ac \uc571\uc778 &#8216;\uc624\ub298\uc5bc\ub9c8&#8217;\uc5d0 \uc2dd\uc790\uc7ac \uc8fc\ubb38 \uc2dc\uc2a4\ud15c\uc744 \uad6c\ucd95\ud558\uc5ec, \uace0\uac1d\uacfc\uc758 \uc811\uc810\uc744 \ud655\ub300\ud558\uace0 \uc788\ub2e4. \uc774\ub7ec\ud55c \ub178\ub825\uc740 \ub2e8\uc21c\ud788 \ud310\ub9e4\ub7c9\uc744 \ub192\uc774\uae30 \uc704\ud55c \uac83\uc774 \uc544\ub2c8\ub77c, \uace0\uac1d\uc758 \uc694\uad6c\ub97c \ucda9\uc871\uc2dc\ud0a4\uace0 \uadf8\ub4e4\uc758 \uacbd\ud5d8\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\uae30 \uc704\ud55c \uac83\uc774\ub2e4.<\/p>\n<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \uace0\uac1d\uc758 \ud53c\ub4dc\ubc31\uacfc \uac70\ub798 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uc5ec, \uc0c1\ud488 \ucd94\ucc9c\uacfc \uba64\ubc84\uc2ed \uc6b4\uc601 \ub4f1\uc744 \ud1b5\ud574 \uc678\uc2dd \uc0ac\uc5c5\uc790 \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uac15\ud654\ud560 \uacc4\ud68d\uc774\ub2e4. \uc774\ub7ec\ud55c \ub370\uc774\ud130 \uae30\ubc18\uc758 \uc811\uadfc\uc740 \uace0\uac1d \ub9cc\uc871\ub3c4\ub97c \ub192\uc774\uace0, \uc7a5\uae30\uc801\uc73c\ub85c\ub294 \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4\ub97c \uad6c\ucd95\ud558\ub294 \ub370 \uae30\uc5ec\ud560 \uac83\uc774\ub2e4. \ubc15\uc131\ubbfc CJ\ud504\ub808\uc2dc\uc6e8\uc774 O2O\uc0ac\uc5c5\ub2f4\ub2f9\uc740 \u201c\uc804\ubb38 \uc778\ub825\uc744 \uc601\uc785\ud558\uace0, \uc9c0\uc18d\uc801\uc73c\ub85c \uaddc\ubaa8\ub97c \ud655\ub300\ud574 \ub098\uac08 \uac83\u201d\uc774\ub77c\uba70, \u201cO2O\ud14c\ud06c\uc13c\ud130\ub97c \ud1b5\ud574 \uc628\ub77c\uc778\uc5d0 \ud2b9\ud654\ub41c \uae30\uc220 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\uace0, \uc2dd\uc790\uc7ac \uad6c\ub9e4 \uace0\uac1d\uc758 \ud3b8\uc758\uc640 \uacbd\ud5d8 \uc218\uc900\uc744 \ud5a5\uc0c1\ud558\ub294 \ub370 \uc9d1\uc911\ud558\uaca0\ub2e4\u201d\uace0 \uac15\uc870\ud588\ub2e4.<\/p>\n<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\uc758 \uc774\ubc88 \ubc1c\ud45c\ub294 \uc2dd\uc790\uc7ac \uc720\ud1b5 \uc2dc\uc7a5\uc5d0\uc11c \uc628\ub77c\uc778\uacfc \uc624\ud504\ub77c\uc778\uc758 \uacbd\uacc4\ub97c \ud5c8\ubb3c\uace0, \uace0\uac1d\uc5d0\uac8c \ubcf4\ub2e4 \ub098\uc740 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uae30 \uc704\ud55c \uccab\uac78\uc74c\uc73c\ub85c \ud574\uc11d\ub41c\ub2e4. \uc55e\uc73c\ub85c\uc758 \ud589\ubcf4\uac00 \uc5b4\ub5bb\uac8c \uc804\uac1c\ub420\uc9c0 \uadc0\ucd94\uac00 \uc8fc\ubaa9\ub41c\ub2e4.<\/p>\n<p>[\uad00\ub828\uae30\uc0ac] <a href = 'https:\/\/n.news.naver.com\/mnews\/article\/003\/0013446690?sid=101' >https:\/\/n.news.naver.com\/mnews\/article\/003\/0013446690?sid=101<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 \uc2dd\uc790\uc7ac \uc720\ud1b5\uc758 \uc0c8\ub85c\uc6b4 \ud328\ub7ec\ub2e4\uc784\uc744 \uc81c\uc2dc\ud558\uae30 \uc704\ud574 &#8216;\uc628\u00b7\uc624\ud504\ub77c\uc778 \uc5f0\uacc4(O2O) \ud14c\ud06c\uc13c\ud130&#8217;\ub97c \uc2e0\uc124\ud588\ub2e4\uace0 \ubc1c\ud45c\ud588\ub2e4. \uc774 \ud14c\ud06c\uc13c\ud130\ub294 \uae30\uc874\uc758 \uc624\ud504\ub77c\uc778 \uc720\ud1b5 \uc5ed\ub7c9\uc744 \uc628\ub77c\uc778\uc73c\ub85c \ud655\uc7a5\ud558\uace0, \uc591\uc790\uc758 \ud1b5\ud569\ub41c \uc720\ud1b5 \uccb4\uacc4\ub97c \uad6c\ucd95\ud558\uae30 \uc704\ud55c \uc804\ub7b5\uc801 \uae30\uad6c\ub85c \uc790\ub9ac\ub9e4\uae40\ud560 \uc608\uc815\uc774\ub2e4. \uc2dd\uc790\uc7ac \uc720\ud1b5\uc758 \ubcc0\ud654\ub294 \ub2e8\uc21c\ud788 \uc0c1\ud488\uc744 \ud310\ub9e4\ud558\ub294 \uac83\uc744 \ub118\uc5b4, \uace0\uac1d\uacfc\uc758 \uc811\uc810\uc744 \ub2e4\uac01\ud654\ud558\uace0, \uc774\ub4e4\uc5d0\uac8c \ubcf4\ub2e4 \ub098\uc740 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub450\uace0 \uc788\ub2e4. CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \uc790\uc0ac \uc628\ub77c\uc778 \uc2dd\uc790\uc7ac\ubab0\uc778 &#8216;\ud504\ub808\uc2dc\uc5d4'(FRESH&amp;)\uc758 [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":73,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"CJ\ud504\ub808\uc2dc\uc6e8\uc774","_yoast_wpseo_metadesc":"CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 O2O\ud14c\ud06c\uc13c\ud130\ub97c \uc2e0\uc124\ud558\uc5ec \uc2dd\uc790\uc7ac\uc758 \uc628\ub77c\uc778 \uc720\ud1b5\uc744 \ud655\ub300\ud558\uace0, \uc790\uc0ac \uc628\ub77c\uc778 \uc2dd\uc790\uc7ac\ubab0 '\ud504\ub808\uc2dc\uc5d4'\uc758 \ubaa8\ubc14\uc77c \uc571\uc744 \uc5f0\ub0b4 \ucd9c\uc2dc\ud560 \uc608\uc815\uc774\ub2e4. \uc774\ub97c \ud1b5\ud574 \uace0\uac1d \uc811\uc810\uc744 \uac15\ud654\ud558\uace0, \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud560 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