{"id":21406,"date":"2026-05-13T08:56:32","date_gmt":"2026-05-12T23:56:32","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/%eb%a7%88%eb%a5%b4%eb%94%94-%eb%a9%94%ed%81%ac%eb%a5%b4%eb%94%94%ec%9d%98-%ec%9c%84%ea%b8%b0-d2c-%ec%a0%84%eb%9e%b5%ec%9d%b4-%ec%b4%88%eb%9e%98%ed%95%9c-%ec%8b%a4%ec%a0%81-%ed%95%98%eb%9d%bd\/"},"modified":"2026-05-13T08:56:32","modified_gmt":"2026-05-12T23:56:32","slug":"%eb%a7%88%eb%a5%b4%eb%94%94-%eb%a9%94%ed%81%ac%eb%a5%b4%eb%94%94%ec%9d%98-%ec%9c%84%ea%b8%b0-d2c-%ec%a0%84%eb%9e%b5%ec%9d%b4-%ec%b4%88%eb%9e%98%ed%95%9c-%ec%8b%a4%ec%a0%81-%ed%95%98%eb%9d%bd","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/%eb%a7%88%eb%a5%b4%eb%94%94-%eb%a9%94%ed%81%ac%eb%a5%b4%eb%94%94%ec%9d%98-%ec%9c%84%ea%b8%b0-d2c-%ec%a0%84%eb%9e%b5%ec%9d%b4-%ec%b4%88%eb%9e%98%ed%95%9c-%ec%8b%a4%ec%a0%81-%ed%95%98%eb%9d%bd\/","title":{"rendered":"\ub9c8\ub974\ub514 \uba54\ud06c\ub974\ub514\uc758 \uc704\uae30 D2C \uc804\ub7b5\uc774 \ucd08\ub798\ud55c \uc2e4\uc801 \ud558\ub77d"},"content":{"rendered":"

\ud55c\ub54c 1\uc870 \uc6d0\ub300 \uac00\uce58\ub85c \uc8fc\ubaa9\ubc1b\uc558\ub358 \ud328\uc158 \ube0c\ub79c\ub4dc \ub9c8\ub974\ub514 \uba54\ud06c\ub974\ub514(Mardi Mercredi)\uac00 \ucd5c\uadfc \uc2e4\uc801 \ud558\ub77d\uc774\ub77c\ub294 \uc5b4\ub824\uc6b4 \uc0c1\ud669\uc5d0 \ucc98\ud558\uac8c \ub418\uc5c8\ub2e4. \ud2b9\ud788 20\ub300 \uc5ec\uc131\ub4e4 \uc0ac\uc774\uc5d0\uc11c \ud070 \uc778\uae30\ub97c \ub04c\uc5c8\ub358 ‘\ub3d9\uc0ac\ubb34\uc18c \ud2f0\uc154\uce20’\ub85c \uc54c\ub824\uc9c4 \uaf43\ubb34\ub2ac \ub514\uc790\uc778\uc774 \uc774\uc81c\ub294 \uae30\uc5c5 \uc131\uc7a5\uc758 \ubc1c\ubaa9\uc744 \uc7a1\uace0 \uc788\ub294 \uc2e4\uc815\uc774\ub2e4. \uae30\uc5c5\uacf5\uac1c(IPO)\ub97c \uc55e\ub454 \uc2dc\uc810\uc5d0\uc11c \ub9c8\ub974\ub514\ub294 \ub9e4\ucd9c \uc99d\uac00\uc138\uac00 \uaebe\uc774\uba70, \uc218\uc775\uc131 \ub610\ud55c \uae09\uaca9\ud558\uac8c \ud558\ub77d\ud558\uace0 \uc788\ub2e4.<\/p>\n

2023\ub144 5\uc6d4 11\uc77c, \ud22c\uc790\uc740\ud589 \uc5c5\uacc4\uc758 \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74 \ub9c8\ub974\ub514 \uba54\ud06c\ub974\ub514\uc758 \uc6b4\uc601\uc0ac\uc778 \ud53c\uc2a4\ud53c\uc2a4\uc2a4\ud29c\ub514\uc624\ub294 \uc9c0\ub09c\ud574 \uc5f0\uacb0 \uae30\uc900\uc73c\ub85c 1179\uc5b5 \uc6d0\uc758 \ub9e4\ucd9c\uc744 \uae30\ub85d\ud588\uc73c\uba70, \uc774\ub294 \uc804\ub144 \ub300\ube44 3.6% \uc99d\uac00\ud55c \uc218\uce58\ub2e4. \uadf8\ub7ec\ub098 2023\ub144\uacfc 2024\ub144\uc5d0\ub294 \uac01\uac01 93%\uc640 58%\uc758 \ub9e4\ucd9c \uc0c1\uc2b9\ub960\uc744 \uae30\ub85d\ud588\ub358 \uac83\uc5d0 \ube44\ud574, \uc774\uc81c\ub294 \uc804\ud615\uc801\uc778 ‘\ud53c\ud06c\uc544\uc6c3’ \uc2e0\ud638\ub97c \ubcf4\uc778\ub2e4\ub294 \ud3c9\uac00\ub97c \ubc1b\uace0 \uc788\ub2e4. \uae30\uc5c5\uc740 \ubcf4\ud1b5\uc8fc 227\ub9cc2637\uc8fc\ub97c \ubc1c\ud589\ud558\uace0, \uc57d 432\uc5b5 \uc6d0\uc744 \uacf5\ubaa8\ud560 \uacc4\ud68d\uc744 \uc138\uc6b0\uace0 \uc788\uc9c0\ub9cc, \uc2dc\uc7a5\uc5d0\uc11c\ub294 \ud68c\uc758\uc801\uc778 \ubc18\uc751\uc774 \ub9ce\ub2e4.<\/p>\n

\ub9c8\ub974\ub514\uc758 \ub9e4\ucd9c \uad6c\uc870\uc5d0\uc11c \uac00\uc7a5 \ud070 \ubb38\uc81c\ub294 \uaf43\ubb34\ub2ac \ub514\uc790\uc778\uc5d0 \uc9c0\ub098\uce58\uac8c \uc758\uc874\ud558\uace0 \uc788\ub2e4\ub294 \uc810\uc774\ub2e4. \ube0c\ub79c\ub4dc\uc758 \ub9e4\ucd9c\uc758 80% \uc774\uc0c1\uc774 \ub85c\uace0 \ud50c\ub808\uc774\uc5d0 \uc758\uc874\ud558\uace0 \uc788\uc5b4, \ud328\uc158 \uc2dc\uc7a5\uc5d0\uc11c\uc758 \ud2b8\ub80c\ub4dc \ubcc0\ud654\uc5d0 \ub4a4\ucc98\uc9c8 \uc704\ud5d8\uc774 \ud06c\ub2e4. \uc774\ub7ec\ud55c \ud2b9\uc815 \uc0c1\ud488\uc5d0 \ub300\ud55c \uc758\uc874\ub3c4\ub294 \ub9e4\ucd9c \uac10\uc18c\ub85c \uc774\uc5b4\uc9c0\uace0 \uc788\uc73c\uba70, 2023\ub144 1\ubd84\uae30 \uc601\uc5c5\uc774\uc775\uc740 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 75% \uae09\uac10\ud55c 20\uc5b5 \uc6d0\uc5d0 \uadf8\ucce4\ub2e4. \ud328\uc158 \uc5c5\uacc4\uc758 \ube44\uc218\uae30\ub77c\ub294 \uc810\uc744 \uac10\uc548\ud558\ub354\ub77c\ub3c4 \uc774\ub7ec\ud55c \uac10\uc18c\ud3ed\uc740 \uc9c0\ub098\uce58\uac8c \ud06c\ub2e4\ub294 \uc9c0\uc801\uc774 \uc81c\uae30\ub41c\ub2e4.<\/p>\n

\uc218\uc775\uc131\uc774 \uc545\ud654\ub41c \ubc30\uacbd\uc5d0\ub294 \ub9c8\ub974\ub514\uac00 \uc120\ud0dd\ud55c D2C(\uc790\uc0ac\ubab0 \uc9c1\uc811 \ud310\ub9e4) \uc804\ub7b5\uc774 \uc788\ub2e4. 2023\ub144 \ub9d0, \ub9c8\ub974\ub514\ub294 \ud50c\ub7ab\ud3fc \uc218\uc218\ub8cc\ub97c \uc904\uc774\uae30 \uc704\ud574 \ubb34\uc2e0\uc0ac\uc640 29CM\uc5d0\uc11c \ud1f4\uc810\ud558\ub294 \uacb0\uc815\uc744 \ub0b4\ub838\ub2e4. \uadf8\ub7ec\ub098 \uc774\ub294 \uacb0\uacfc\uc801\uc73c\ub85c \uae30\uc5c5\uc5d0 \ud070 \ud0c0\uaca9\uc744 \uc8fc\uc5c8\ub2e4. \uae30\uc874 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc720\uc785\ub418\ub358 \uace0\uac1d \uc218\uac00 \uc904\uc5b4\ub4e4\uba74\uc11c, \ub9c8\ub974\ub514\ub294 \uc9c1\uc811 \ub9c8\ucf00\ud305\ube44\ub97c \uc99d\uac00\uc2dc\ud0ac \uc218\ubc16\uc5d0 \uc5c6\uc5c8\uace0, \uadf8 \uacb0\uacfc \uc218\uc775\uc131\uc758 \ud558\ub77d\uc73c\ub85c \uc774\uc5b4\uc84c\ub2e4. \uc791\ub144\uc5d0\ub294 \uad11\uace0\uc120\uc804\ube44\uac00 22\uc5b5 \uc6d0\uc5d0\uc11c 98\uc5b5 \uc6d0\uc73c\ub85c \uae09\uc99d\ud588\uc73c\uba70, \uc778\uac74\ube44 \ub610\ud55c \ub450 \ubc30 \uc774\uc0c1 \uc99d\uac00\ud588\ub2e4. \uc774\ub7ec\ud55c \uace0\uc815\ube44 \uc0c1\uc2b9\uc774 \uc601\uc5c5\uc774\uc775\uc744 \uac09\uc544\uba39\ub294 \uc0c1\ud669\uc774 \ubc1c\uc0dd\ud588\ub2e4.<\/p>\n

\ube0c\ub79c\ub4dc \uad00\ub9ac\uc5d0 \uc788\uc5b4 \uc758\uc544\ud55c \ubcc0\ud654\ub3c4 \uc788\uc5c8\ub2e4. \uc790\uc0ac\ubab0 \uc911\uc2ec\uc758 D2C \uac15\ud654\ub97c \uc120\uc5b8\ud588\ub358 \ub9c8\ub974\ub514\ub294 \uac10\ub3c4\ub97c \uc911\uc2dc\ud558\ub294 \ube0c\ub79c\ub529 \uc804\ub7b5\uc744 \ud3ec\uae30\ud558\uace0 \uc885\ud569 \uc774\ucee4\uba38\uc2a4 \ud50c\ub7ab\ud3fc\uc778 \ucfe0\ud321\uc5d0 \uc785\uc810\ud558\uae30\ub85c \uacb0\uc815\ud588\ub2e4. \uc774\ub294 \ube0c\ub79c\ub4dc\uc758 \uc815\uccb4\uc131\uacfc \ud76c\uc18c\uc131\uc744 \uc720\uc9c0\ud558\uae30\ubcf4\ub2e4\ub294 \uc7ac\uace0\ub97c \uc18c\uc9c4\ud574 \ub9e4\ucd9c \uc678\ud615\uc744 \uc720\uc9c0\ud558\uae30 \uc704\ud55c \uacb0\uc815\uc73c\ub85c \ud574\uc11d\ub41c\ub2e4. \uc774\ub7ec\ud55c \uacb0\uc815\uc740 \ube0c\ub79c\ub4dc\uc758 \uace0\uc720\ud55c \uc544\uc774\ub374\ud2f0\ud2f0\ub97c \ud6fc\uc190\ud560 \uc218 \uc788\ub294 \ub9ac\uc2a4\ud06c\ub97c \ub0b4\ud3ec\ud558\uace0 \uc788\ub2e4.<\/p>\n

\uc774\uc640 \uac19\uc740 \uc0c1\ud669 \uc18d\uc5d0\uc11c \ub9c8\ub974\ub514\uc758 \uacbd\uc7c1\uc0ac\ub4e4\uc740 \ube60\ub974\uac8c \uc131\uc7a5\ud558\uace0 \uc788\ub2e4. ‘3\ub9c8’\ub85c \uc54c\ub824\uc9c4 \uacbd\uc7c1 \ube0c\ub79c\ub4dc\uc778 ‘\ub9c8\ub9ac\ub5bc \ud504\ub791\uc18c\uc640 \uc800\ubc84’\uc640 ‘\ub9c8\ub5d1\ud0b4’\uc740 \uc9c0\ub09c\ud574 \uac01\uac01 2000\uc5b5 \uc6d0 \uc774\uc0c1\uc758 \ub9e4\ucd9c\uc744 \uae30\ub85d\ud558\uba70 \ub9c8\ub974\ub514\uc640\uc758 \uaca9\ucc28\ub97c \ubc8c\ub9ac\uace0 \uc788\ub2e4. \ub9c8\ub974\ub514\ub294 \ube0c\ub79c\ub4dc \ub860\uce6d \uc774\ud6c4, \ud55c\ub0a8\ub3d9 \ud50c\ub798\uadf8\uc2ed \ub9e4\uc7a5\uc744 \uc2dc\uc791\uc73c\ub85c \uac15\ub0a8, \uc2e0\uc0ac, \ub3c4\ucfc4, \uc624\uc0ac\uce74 \ub4f1\uc9c0\uc5d0\uc11c \ub9e4\uc7a5\uc744 \ud655\ub300\ud558\uba70 \uc131\uc7a5\ud574\uc654\ub2e4. \uadf8\ub7ec\ub098 \ucd5c\uadfc\uc758 \uc2e4\uc801 \ud558\ub77d\uc740 \uc774\ub7ec\ud55c \uc131\uc7a5\uc138\uc5d0 \ud070 \ud0c0\uaca9\uc744 \uc8fc\uace0 \uc788\ub2e4.<\/p>\n

\uacb0\uad6d \ub9c8\ub974\ub514 \uba54\ud06c\ub974\ub514\ub294 \ucc3d\ub9bd\uc790 \ubc15\ud654\ubaa9 \ub300\ud45c\uac00 \uc9c1\uc811 \uac1c\ubc1c\ud55c \uaf43\ubb34\ub2ac \uadf8\ub798\ud53d\uacfc MARDI\ub77c\ub294 \uc601\ubb38 \ube0c\ub79c\ub4dc \ub85c\uace0\ub85c \uc778\ud574 \uc8fc\ubaa9\ubc1b\uc558\uc9c0\ub9cc, \uc120\ud0dd\ud55c D2C \uc804\ub7b5\uc774 \uc624\ud788\ub824 \uc131\uc7a5\uc131\uc744 \uc800\ud574\ud558\ub294 \uacb0\uacfc\ub97c \ucd08\ub798\ud588\ub2e4. \uc5c5\uacc4 \uad00\uacc4\uc790\ub294 \u201c\ub9c8\ub974\ub514\uac00 \ubb34\uc2e0\uc0ac \ud30c\ud2b8\ub108\uc2a4\uc758 \ud22c\uc790\ub97c \ubc1b\uc558\uc744 \uc815\ub3c4\ub85c \ud070 \uae30\ub300\ub97c \ubaa8\uc558\uc73c\ub098, \uc2a4\uc2a4\ub85c \uc120\ud0dd\ud55c D2C \uc804\ub7b5\uc774 \uc131\uc7a5 \uac00\ub2a5\uc131\uc744 \uaebe\uc5c8\ub2e4\u201d\uba70 \u201c\ud328\uc158 \ube0c\ub79c\ub4dc\uac00 \uc544\ub2cc \ub300\uaddc\ubaa8 \ud2b8\ub798\ud53d\uc5d0 \ucd08\uc810\uc744 \ub9de\ucd98 \uc885\ud569\ubab0\uc5d0 \uc785\uc810\ud55c \uac83\ub3c4 \uc544\uc26c\uc6b4 \uacb0\uc815\u201d\uc774\ub77c\uace0 \uc9c0\uc801\ud588\ub2e4. \uc774\ub7ec\ud55c \uc0c1\ud669\uc5d0\uc11c \ub9c8\ub974\ub514\ub294 \ud5a5\ud6c4 \ube0c\ub79c\ub4dc \uc804\ub7b5\uc744 \uc7ac\uc815\ube44\ud558\uace0, \uc2e4\uc801 \ud68c\ubcf5\uc744 \uc704\ud55c \ubc29\uc548\uc744 \ubaa8\uc0c9\ud574\uc57c \ud560 \uc2dc\uc810\uc5d0 \ub193\uc5ec \uc788\ub2e4.<\/p>\n

[\uad00\ub828\uae30\uc0ac] https:\/\/n.news.naver.com\/mnews\/article\/293\/0000084393?sid=101<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\ud55c\ub54c 1\uc870 \uc6d0\ub300 \uac00\uce58\ub85c \uc8fc\ubaa9\ubc1b\uc558\ub358 \ud328\uc158 \ube0c\ub79c\ub4dc \ub9c8\ub974\ub514 \uba54\ud06c\ub974\ub514(Mardi Mercredi)\uac00 \ucd5c\uadfc \uc2e4\uc801 \ud558\ub77d\uc774\ub77c\ub294 \uc5b4\ub824\uc6b4 \uc0c1\ud669\uc5d0 \ucc98\ud558\uac8c \ub418\uc5c8\ub2e4. \ud2b9\ud788 20\ub300 \uc5ec\uc131\ub4e4 \uc0ac\uc774\uc5d0\uc11c \ud070 \uc778\uae30\ub97c \ub04c\uc5c8\ub358 ‘\ub3d9\uc0ac\ubb34\uc18c \ud2f0\uc154\uce20’\ub85c \uc54c\ub824\uc9c4 \uaf43\ubb34\ub2ac \ub514\uc790\uc778\uc774 \uc774\uc81c\ub294 \uae30\uc5c5 \uc131\uc7a5\uc758 \ubc1c\ubaa9\uc744 \uc7a1\uace0 \uc788\ub294 \uc2e4\uc815\uc774\ub2e4. \uae30\uc5c5\uacf5\uac1c(IPO)\ub97c \uc55e\ub454 \uc2dc\uc810\uc5d0\uc11c \ub9c8\ub974\ub514\ub294 \ub9e4\ucd9c \uc99d\uac00\uc138\uac00 \uaebe\uc774\uba70, \uc218\uc775\uc131 \ub610\ud55c \uae09\uaca9\ud558\uac8c \ud558\ub77d\ud558\uace0 \uc788\ub2e4. 2023\ub144 5\uc6d4 11\uc77c, \ud22c\uc790\uc740\ud589 \uc5c5\uacc4\uc758 \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74 […]<\/p>\n","protected":false},"author":72,"featured_media":74,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"\ub9c8\ub974\ub514 \uba54\ud06c\ub974\ub514","_yoast_wpseo_metadesc":"\ub9c8\ub974\ub514 \uba54\ud06c\ub974\ub514\uac00 D2C \uc804\ub7b5\uc73c\ub85c \uc778\ud574 \uc2e4\uc801 \ud558\ub77d\uc758 \uc704\uae30\uc5d0 \ucc98\ud588\ub2e4. \ub9e4\ucd9c\uc758 80%\uac00 \uaf43\ubb34\ub2ac \ub85c\uace0\uc5d0 \uc758\uc874\ud558\uba70, \uc601\uc5c5\uc774\uc775\uc740 \uc804\ub144 \ub300\ube44 75% \uae09\uac10\ud588\ub2e4. \uc790\uc0ac\ubab0 \uac15\ud654 \uc804\ub7b5\uc774 \uc624\ud788\ub824 \uace0\uac1d \uc720\uc785 \uac10\uc18c\ub85c \uc774\uc5b4\uc838 \ub9c8\ucf00\ud305\ube44\uac00 \ud3ed\uc99d\ud558\uace0, \uacbd\uc7c1\uc0ac\uc640\uc758 \uaca9\ucc28\uac00 \ubc8c\uc5b4\uc9c0\uace0 \uc788\ub2e4. \ube0c\ub79c\ub4dc \uc815\uccb4\uc131 \uc720\uc9c0\ub97c \uc704\ud55c 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