{"id":23422,"date":"2026-06-03T07:21:35","date_gmt":"2026-06-02T22:21:35","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/%ec%b9%b4%ed%8e%9824%ea%b0%80-%ec%a0%9c%ec%8b%9c%ed%95%98%eb%8a%94-d2c-%ec%84%b1%ea%b3%b5-%ec%a0%84%eb%9e%b5%ec%9c%bc%eb%a1%9c-%ec%a0%9c%ec%a1%b0%ec%97%85%ec%9d%98-%eb%af%b8%eb%9e%98%eb%a5%bc\/"},"modified":"2026-06-03T07:21:35","modified_gmt":"2026-06-02T22:21:35","slug":"%ec%b9%b4%ed%8e%9824%ea%b0%80-%ec%a0%9c%ec%8b%9c%ed%95%98%eb%8a%94-d2c-%ec%84%b1%ea%b3%b5-%ec%a0%84%eb%9e%b5%ec%9c%bc%eb%a1%9c-%ec%a0%9c%ec%a1%b0%ec%97%85%ec%9d%98-%eb%af%b8%eb%9e%98%eb%a5%bc","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/%ec%b9%b4%ed%8e%9824%ea%b0%80-%ec%a0%9c%ec%8b%9c%ed%95%98%eb%8a%94-d2c-%ec%84%b1%ea%b3%b5-%ec%a0%84%eb%9e%b5%ec%9c%bc%eb%a1%9c-%ec%a0%9c%ec%a1%b0%ec%97%85%ec%9d%98-%eb%af%b8%eb%9e%98%eb%a5%bc\/","title":{"rendered":"\uce74\ud39824\uac00 \uc81c\uc2dc\ud558\ub294 D2C \uc131\uacf5 \uc804\ub7b5\uc73c\ub85c \uc81c\uc870\uc5c5\uc758 \ubbf8\ub798\ub97c \uc5f4\ub2e4"},"content":{"rendered":"

\uc138\uacc4\uc801\uc778 \uc804\uc790\uc0c1\uac70\ub798 \ud50c\ub7ab\ud3fc \uce74\ud39824\uac00 \uc624\ub294 6\uc6d4 11\uc77c \uc11c\uc6b8 \uc5ec\uc758\ub3c4 FKI\ud50c\ub77c\uc790\uc5d0\uc11c \u2018K-\uc81c\uc870 \uc2a4\ub9c8\ud2b8 \uc774\ucee4\uba38\uc2a4 \ud601\uc2e0 \ucee8\ud37c\ub7f0\uc2a4\u2019\ub97c \uac1c\ucd5c\ud55c\ub2e4\uace0 \ubc1d\ud614\ub2e4. \uc774\ubc88 \ud589\uc0ac\uc5d0\uc11c\ub294 \uc81c\uc870\uc0ac\ub4e4\uc774 \uc624\ud508\ub9c8\ucf13\uacfc \uc720\ud1b5\uc0ac\uc5d0 \uc758\uc874\ud558\uc9c0 \uc54a\uace0 \uc790\uc0ac\ubab0 \uc911\uc2ec\uc73c\ub85c \uc131\uc7a5\ud558\ub294 \uc9c1\uc811\ud310\ub9e4(D2C) \uc804\ub7b5\uc744 \uacf5\uc720\ud560 \uc608\uc815\uc774\ub2e4. \uc774 \ucee8\ud37c\ub7f0\uc2a4\ub294 \ud2b9\ud788 \uc8fc\ubb38\uc790\uc0c1\ud45c\ubd80\ucc29\uc0dd\uc0b0(OEM) \ubc0f \uc81c\uc870\uc790\uac1c\ubc1c\uc0dd\uc0b0(ODM) \uae30\uc5c5\uacfc \uc628\u00b7\uc624\ud504\ub77c\uc778 \ube0c\ub79c\ub4dc, \uadf8\ub9ac\uace0 \uc624\ud508\ub9c8\ucf13 \uc911\uc2ec\uc758 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\ub4e4\uc5d0\uac8c \ud070 \ub3c4\uc6c0\uc774 \ub420 \uac83\uc73c\ub85c \uae30\ub300\ub41c\ub2e4.<\/p>\n

\uce74\ud39824\ub294 \uc81c\uc870\uc0ac\ub4e4\uc774 \uace0\uac1d \ub370\uc774\ud130\ub97c \uc9c1\uc811 \ud655\ubcf4\ud560 \uc218 \uc788\ub294 \ubc29\ubc95\uacfc \uc790\uc0ac\ubab0\uc744 \ud1b5\ud574 \uace0\uac1d \uc811\uc810\uc744 \ub113\ud788\ub294 \uc804\ub7b5\uc744 \uc81c\uc2dc\ud560 \uacc4\ud68d\uc774\ub2e4. \ud604\uc7ac \uad6d\ub0b4 \uc81c\uc870\uc5c5\uccb4\ub4e4\uc740 \ub514\uc9c0\ud138 \uc804\ud658\uc758 \ud544\uc694\uc131\uc744 \ub290\ub07c\uace0 \uc788\uc9c0\ub9cc, \uad6c\uccb4\uc801\uc778 \uc2e4\ud589 \ubc29\uc548\uc5d0 \ub300\ud574 \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\ub294 \uacbd\uc6b0\uac00 \ub9ce\ub2e4. \uc0b0\uc5c5\uc5f0\uad6c\uc6d0\uc758 \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74, \ub514\uc9c0\ud138 \uc804\ud658\uc744 \ucd94\uc9c4\ud558\uace0\uc790 \ud558\ub294 \uae30\uc5c5 \uc911 \uad6c\uccb4\uc801\uc778 \uacc4\ud68d\uc744 \uc138\uc6b0\uc9c0 \ubabb\ud55c \ube44\uc728\uc774 1\ub144 \uc0ac\uc774\uc5d0 20.4%\uc5d0\uc11c 37.9%\ub85c \uc99d\uac00\ud588\ub2e4.<\/p>\n

\ucee8\ud37c\ub7f0\uc2a4\uc5d0\uc11c\ub294 \uc790\uc0ac\ubab0 \uad6c\ucd95, \ub9c8\ucf00\ud305, \uace0\uac1d \uad00\ub9ac, \uae00\ub85c\ubc8c \ud310\ub9e4\uc5d0 \ub300\ud55c \ub2e4\uc591\ud55c \uc2e4\ubb34 \uc804\ub7b5\uc774 \ub2e4\ub904\uc9c4\ub2e4. \uce74\ud39824\uc758 \uc804\ubb38\uac00\ub4e4\uc774 \ub370\uc774\ud130 \uae30\ubc18 D2C \ub9c8\ucf00\ud305, \uae00\ub85c\ubc8c \uc9c4\ucd9c \uc804\ub7b5, \uadf8\ub9ac\uace0 \ud3c9\uc0dd \uace0\uac1d\uc744 \ub9cc\ub4dc\ub294 \uace0\uac1d \uc11c\ube44\uc2a4(CS) \uc804\ub7b5\uc5d0 \ub300\ud574 \uc2ec\ub3c4 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud560 \uc608\uc815\uc774\ub2e4. \uc774\uc640 \ud568\uaed8, D2C \uc804\ud658\uc5d0 \uc131\uacf5\ud55c \uc5ec\ub7ec \uc81c\uc870\uae30\uc5c5\ub4e4\ub3c4 \ubc1c\ud45c\uc790\ub85c \ucc38\uac00\ud558\uc5ec \uadf8\ub4e4\uc758 \uc131\uacf5 \uc0ac\ub840\ub97c \uc9c1\uc811 \uacf5\uc720\ud560 \uc608\uc815\uc774\ub2e4.<\/p>\n

\ud2b9\ud788, \uc774\uc720\uc2dd \uc7ac\ub8cc \uc804\ubb38 \ube0c\ub79c\ub4dc\uc778 \ubca0\ub9ac\ub124\uc774\ucc98\uc758 \uae38\uc900\uacbd \ub300\ud45c\ub294 \u2018\uace0\uac1d \uc811\uc810\uc744 \uac15\ud654\ud55c \ubca0\ub9ac\ub124\uc774\ucc98\uc758 \uc131\uc7a5 \uc804\ub7b5\u2019\uc744 \uc8fc\uc81c\ub85c \ubc1c\ud45c\ud560 \uc608\uc815\uc774\ub2e4. \ubca0\ub9ac\ub124\uc774\ucc98\ub294 \ucd5c\uadfc \uce74\ud39824\uc758 \uc790\uc0ac\ubab0\uc744 \ud1b5\ud574 D2C \uc804\ud658\uc744 \ubcf8\uaca9\ud654\ud558\uba70, \uc790\uc0ac\ubab0 \ubc0f \uc571, \ub77c\uc774\ube0c \ubc29\uc1a1, \uace0\uac1d \uc11c\ube44\uc2a4\uae4c\uc9c0 \ud1b5\ud569\ud558\uc5ec \uc6b4\uc601\ud55c \uacb0\uacfc, \uc62c\ud574 1\ubd84\uae30 \uc790\uc0ac\ubab0 \ub9e4\ucd9c \ube44\uc911\uc774 27.6%\uc5d0 \uc774\ub974\ub800\uace0, \ubd84\uae30 \uc601\uc5c5\uc774\uc775\ub3c4 \ud751\uc790 \uc804\ud658\uc5d0 \uc131\uacf5\ud588\ub2e4. \ub610\ud55c, \uce74\ud39824\uc758 \ub77c\uc774\ube0c \ubc29\uc1a1 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud574 \ub2f9\uc77c \ucd5c\uace0 \ub9e4\ucd9c 4200\ub9cc\uc6d0\uc744 \uae30\ub85d\ud558\ub294 \uc131\uacfc\ub97c \uc62c\ub838\ub2e4.<\/p>\n

\uc790\uc5f0 \uce58\uc720 \uc628\uc5f4 \uc81c\ud488\uc744 \uc81c\uc870\ud558\ub294 \ub4e4\uaf43\uc7a0\uc758 \ubc15\ud76c\uc5f0 \ub300\ud45c\ub294 \u2018\uacf5\uc7a5\uc5d0\uc11c \ube0c\ub79c\ub4dc\ub85c, \ub4e4\uaf43\uc7a0\uc758 \uc628\ub3c4 \ucca0\ud559\u2019\uc744 \uc8fc\uc81c\ub85c \ubc1c\ud45c\ud560 \uc608\uc815\uc774\ub2e4. \uadf8\ub294 25\ub144\uac04\uc758 \uc628\uc5f4 \uc81c\uc870 \uacbd\ud5d8\uc744 \ubc14\ud0d5\uc73c\ub85c \uc774\ub984 \uc5c6\ub294 \uacf5\uc7a5\uc5d0\uc11c \u2018\uccb4\uc628 \ud68c\ubcf5\u2019\uc774\ub77c\ub294 \ube0c\ub79c\ub4dc\ub85c \uc131\uacf5\uc801\uc73c\ub85c \ub9ac\ube0c\ub79c\ub529\ud55c \uacfc\uc815\uc744 \uacf5\uc720\ud560 \uc608\uc815\uc774\ub2e4. \uace1\ubb3c \uae30\ubc18 \uc2a4\ub0b5 \uc804\ubb38 \uae30\uc5c5\uc778 \uac1c\ubbf8\uc2dd\ud488\uc758 \ud669\uc601\ud76c \ucc28\uc7a5\uc740 \u2018\ud55c\uc815\ub41c \uc778\ub825\uc73c\ub85c \ucd5c\ub300 \ud6a8\uc728\uc744 \ub9cc\ub4e0 \uc0ac\ub840\u2019\ub97c \uc18c\uac1c\ud558\uba70, D2C\ub97c \uac1c\ucc99\ud558\uae30 \uc704\ud574 \uc790\uc0ac\ubab0 \uc624\ud508\uacfc AI \ub9c8\ucf00\ud305\uc744 \ud1b5\ud574 \uc6b4\uc601 \ud6a8\uc728\uc744 \ub192\uc778 \uacbd\ud5d8\uc744 \ub098\ub20c \uc608\uc815\uc774\ub2e4.<\/p>\n

\ucee8\ud37c\ub7f0\uc2a4 \ud604\uc7a5\uc5d0\uc11c\ub294 1\ub3001 \ub9de\ucda4 \uc0c1\ub2f4 \ubd80\uc2a4\ub3c4 \uc6b4\uc601\ub41c\ub2e4. \ucc38\uac00\uc790\ub4e4\uc740 \uc790\uc0ac\ubab0 \uad6c\ucd95, D2C \uc804\ud658, \ub370\uc774\ud130 \uae30\ubc18 \ub9c8\ucf00\ud305, \uae00\ub85c\ubc8c \ud310\ub9e4 \ubc0f \uace0\uac1d \ub300\uc751 \uc6b4\uc601 \ub4f1 \ubd84\uc57c\ubcc4 \uc804\ubb38\uac00\uc640 \uc9c1\uc811 \uc0c1\ub2f4\ud560 \uc218 \uc788\ub2e4. \uce74\ud39824\ub294 \ud1b5\ud569 \ucee8\uc124\ud305 \ud615\ud0dc\uc758 \uc0c1\ub2f4\ub3c4 \uc9c0\uc6d0\ud558\uc5ec \uac01 \uc81c\uc870\uae30\uc5c5\uc758 \uc0c1\ud669\uc5d0 \ub9de\ub294 \uc2e4\ud589 \uc804\ub7b5\uc744 \uc81c\uc2dc\ud560 \uc608\uc815\uc774\ub2e4. \ucc38\uac00\ub97c \uc6d0\ud558\ub294 \ubd84\ub4e4\uc740 \uce74\ud39824\uc758 \uacf5\uc2dd \ud648\ud398\uc774\uc9c0\uc640 \uc774\ubca4\ud130\uc2a4\ub97c \ud1b5\ud574 \uc0ac\uc804 \uc2e0\uccad\uc774 \uac00\ub2a5\ud558\ub2e4.<\/p>\n

\uce74\ud39824\uc758 \uc774\uc7ac\uc11d \ub300\ud45c\ub294 \u201c\uc774\ubc88 \ucee8\ud37c\ub7f0\uc2a4\ub294 \uc81c\uc870\uc0ac\uac00 \uc0dd\uc0b0 \uc911\uc2ec\uc758 \uad6c\uc870\uc5d0\uc11c \ubc97\uc5b4\ub098 \uc790\uc0ac\ubab0\uacfc \uace0\uac1d \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \uc9c1\uc811 \uc131\uc7a5\ud560 \uc218 \uc788\ub294 \uc2e4\ud589 \uc804\ub7b5\uc744 \ud655\uc778\ud558\ub294 \uc790\ub9ac\u201d\ub77c\uba70, \u201c\uc2e4\uc81c \uc81c\uc870\uae30\uc5c5\uc758 D2C \uc804\ud658 \uc0ac\ub840\uc640 \uce74\ud39824\uc758 \uc0b0\uc5c5 \ud2b9\ud654 \uc9c0\uc6d0 \uccb4\uacc4\ub97c \ud1b5\ud574 \uc81c\uc870 \uae30\ubc18 \uc0ac\uc5c5\uc790\ub4e4\uc774 \uc0c8\ub85c\uc6b4 \uc131\uc7a5 \ubc29\ud5a5\uc744 \ucc3e\uc744 \uc218 \uc788\uae30\ub97c \uae30\ub300\ud55c\ub2e4\u201d\uace0 \uc804\ud588\ub2e4.<\/p>\n

[\uad00\ub828\uae30\uc0ac] https:\/\/n.news.naver.com\/mnews\/article\/018\/0006295054?sid=105<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\uc138\uacc4\uc801\uc778 \uc804\uc790\uc0c1\uac70\ub798 \ud50c\ub7ab\ud3fc \uce74\ud39824\uac00 \uc624\ub294 6\uc6d4 11\uc77c \uc11c\uc6b8 \uc5ec\uc758\ub3c4 FKI\ud50c\ub77c\uc790\uc5d0\uc11c \u2018K-\uc81c\uc870 \uc2a4\ub9c8\ud2b8 \uc774\ucee4\uba38\uc2a4 \ud601\uc2e0 \ucee8\ud37c\ub7f0\uc2a4\u2019\ub97c \uac1c\ucd5c\ud55c\ub2e4\uace0 \ubc1d\ud614\ub2e4. \uc774\ubc88 \ud589\uc0ac\uc5d0\uc11c\ub294 \uc81c\uc870\uc0ac\ub4e4\uc774 \uc624\ud508\ub9c8\ucf13\uacfc \uc720\ud1b5\uc0ac\uc5d0 \uc758\uc874\ud558\uc9c0 \uc54a\uace0 \uc790\uc0ac\ubab0 \uc911\uc2ec\uc73c\ub85c \uc131\uc7a5\ud558\ub294 \uc9c1\uc811\ud310\ub9e4(D2C) \uc804\ub7b5\uc744 \uacf5\uc720\ud560 \uc608\uc815\uc774\ub2e4. \uc774 \ucee8\ud37c\ub7f0\uc2a4\ub294 \ud2b9\ud788 \uc8fc\ubb38\uc790\uc0c1\ud45c\ubd80\ucc29\uc0dd\uc0b0(OEM) \ubc0f \uc81c\uc870\uc790\uac1c\ubc1c\uc0dd\uc0b0(ODM) \uae30\uc5c5\uacfc \uc628\u00b7\uc624\ud504\ub77c\uc778 \ube0c\ub79c\ub4dc, \uadf8\ub9ac\uace0 \uc624\ud508\ub9c8\ucf13 \uc911\uc2ec\uc758 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\ub4e4\uc5d0\uac8c \ud070 \ub3c4\uc6c0\uc774 \ub420 \uac83\uc73c\ub85c \uae30\ub300\ub41c\ub2e4. \uce74\ud39824\ub294 \uc81c\uc870\uc0ac\ub4e4\uc774 \uace0\uac1d \ub370\uc774\ud130\ub97c \uc9c1\uc811 […]<\/p>\n","protected":false},"author":28,"featured_media":68,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"D2C","_yoast_wpseo_metadesc":"\uce74\ud39824\ub294 6\uc6d4 11\uc77c \uc11c\uc6b8 \uc5ec\uc758\ub3c4\uc5d0\uc11c D2C \uc804\ub7b5\uc744 \uc8fc\uc81c\ub85c \ud55c \ucee8\ud37c\ub7f0\uc2a4\ub97c \uac1c\ucd5c\ud55c\ub2e4. \uc81c\uc870\uc0ac\ub4e4\uc774 \uc790\uc0ac\ubab0\uc744 \ud1b5\ud574 \uc9c1\uc811 \uc18c\ube44\uc790\uc5d0\uac8c \ud310\ub9e4\ud558\ub294 \ubc29\ubc95\uacfc \uc131\uacf5 \uc0ac\ub840\ub97c \uacf5\uc720\ud558\uba70, \ub514\uc9c0\ud138 \uc804\ud658\uc5d0 \uc5b4\ub824\uc6c0\uc744 \uacaa\ub294 \uae30\uc5c5\ub4e4\uc5d0\uac8c \uc2e4\uc9c8\uc801\uc778 \uc804\ub7b5\uc744 \uc81c\uc2dc\ud560 \uc608\uc815\uc774\ub2e4.","footnotes":""},"categories":[4],"tags":[4469,10548,12125,447,4468],"class_list":["post-23422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-4","tag-d2c","tag-k","tag-12125","tag-447","tag-4468"],"yoast_head":"\n\uce74\ud39824\uac00 \uc81c\uc2dc\ud558\ub294 D2C \uc131\uacf5 \uc804\ub7b5\uc73c\ub85c \uc81c\uc870\uc5c5\uc758 \ubbf8\ub798\ub97c \uc5f4\ub2e4 - \ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c<\/title>\n<meta name=\"description\" content=\"\uce74\ud39824\ub294 6\uc6d4 11\uc77c \uc11c\uc6b8 \uc5ec\uc758\ub3c4\uc5d0\uc11c D2C \uc804\ub7b5\uc744 \uc8fc\uc81c\ub85c \ud55c \ucee8\ud37c\ub7f0\uc2a4\ub97c \uac1c\ucd5c\ud55c\ub2e4. \uc81c\uc870\uc0ac\ub4e4\uc774 \uc790\uc0ac\ubab0\uc744 \ud1b5\ud574 \uc9c1\uc811 \uc18c\ube44\uc790\uc5d0\uac8c \ud310\ub9e4\ud558\ub294 \ubc29\ubc95\uacfc \uc131\uacf5 \uc0ac\ub840\ub97c \uacf5\uc720\ud558\uba70, \ub514\uc9c0\ud138 \uc804\ud658\uc5d0 \uc5b4\ub824\uc6c0\uc744 \uacaa\ub294 \uae30\uc5c5\ub4e4\uc5d0\uac8c \uc2e4\uc9c8\uc801\uc778 \uc804\ub7b5\uc744 \uc81c\uc2dc\ud560 \uc608\uc815\uc774\ub2e4.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.doochang.co.kr\/blog\/\uce74\ud39824\uac00-\uc81c\uc2dc\ud558\ub294-d2c-\uc131\uacf5-\uc804\ub7b5\uc73c\ub85c-\uc81c\uc870\uc5c5\uc758-\ubbf8\ub798\ub97c\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\uce74\ud39824\uac00 \uc81c\uc2dc\ud558\ub294 D2C \uc131\uacf5 \uc804\ub7b5\uc73c\ub85c \uc81c\uc870\uc5c5\uc758 \ubbf8\ub798\ub97c \uc5f4\ub2e4 - \ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c\" \/>\n<meta property=\"og:description\" content=\"\uce74\ud39824\ub294 6\uc6d4 11\uc77c \uc11c\uc6b8 \uc5ec\uc758\ub3c4\uc5d0\uc11c D2C 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