{"id":25368,"date":"2026-06-25T14:24:31","date_gmt":"2026-06-25T05:24:31","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/%ec%9e%84%ec%98%a4%ea%b2%bd-%ea%b5%ad%ed%9a%8c%ec%9d%98%ec%9b%90-ott-%ec%8b%9c%eb%8c%80%eb%a5%bc-%ec%9c%84%ed%95%9c-%eb%b2%95-%ec%b2%b4%ea%b3%84-%ea%b0%9c%ed%8e%b8%ec%97%90-%eb%82%98%ec%84%9c%eb%8b%a4\/"},"modified":"2026-06-25T14:24:31","modified_gmt":"2026-06-25T05:24:31","slug":"%ec%9e%84%ec%98%a4%ea%b2%bd-%ea%b5%ad%ed%9a%8c%ec%9d%98%ec%9b%90-ott-%ec%8b%9c%eb%8c%80%eb%a5%bc-%ec%9c%84%ed%95%9c-%eb%b2%95-%ec%b2%b4%ea%b3%84-%ea%b0%9c%ed%8e%b8%ec%97%90-%eb%82%98%ec%84%9c%eb%8b%a4","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/%ec%9e%84%ec%98%a4%ea%b2%bd-%ea%b5%ad%ed%9a%8c%ec%9d%98%ec%9b%90-ott-%ec%8b%9c%eb%8c%80%eb%a5%bc-%ec%9c%84%ed%95%9c-%eb%b2%95-%ec%b2%b4%ea%b3%84-%ea%b0%9c%ed%8e%b8%ec%97%90-%eb%82%98%ec%84%9c%eb%8b%a4\/","title":{"rendered":"\uc784\uc624\uacbd \uad6d\ud68c\uc758\uc6d0 OTT \uc2dc\ub300\ub97c \uc704\ud55c \ubc95 \uccb4\uacc4 \uac1c\ud3b8\uc5d0 \ub098\uc11c\ub2e4"},"content":{"rendered":"

2023\ub144 10\uc6d4 22\uc77c, \ub354\ubd88\uc5b4\ubbfc\uc8fc\ub2f9 \uc784\uc624\uacbd \uad6d\ud68c\uc758\uc6d0(\uacbd\uae30 \uad11\uba85\uac11)\uc740 \uae09\ubcc0\ud558\ub294 \ubbf8\ub514\uc5b4 \ud658\uacbd\uc5d0 \ub300\uc751\ud558\uae30 \uc704\ud55c \ubc95\uc548\uc744 \ub300\ud45c \ubc1c\uc758\ud588\ub2e4\uace0 \ubc1c\ud45c\ud588\ub2e4. \uc774 \ubc95\uc548\uc740 \u2018\uc601\uc0c1\uc9c4\ud765\uae30\ubcf8\ubc95\u2019\uc758 \uc804\uba74 \uac1c\uc815\uc548\uc73c\ub85c, OTT(Over-The-Top)\uc640 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc \uc911\uc2ec\uc73c\ub85c \uc7ac\ud3b8\ub41c \uc601\uc0c1\ucf58\ud150\uce20 \uc0b0\uc5c5\uc758 \uc9c0\uc18d \uac00\ub2a5\ud55c \ubc1c\uc804\uc744 \uc704\ud55c \uccb4\uacc4\uc801\uc778 \uc9c0\uc6d0 \ubc29\uc548\uc744 \ub9c8\ub828\ud558\uace0\uc790 \ud558\ub294 \ubaa9\uc801\uc744 \uac00\uc9c0\uace0 \uc788\ub2e4.<\/p>\n

\ud604\ud589 \u2018\uc601\uc0c1\uc9c4\ud765\uae30\ubcf8\ubc95\u2019\uc740 1995\ub144\uc5d0 \uc81c\uc815\ub41c \uc774\ud6c4\ub85c \uc57d 30\ub144\uc774 \uc9c0\ub0ac\uc74c\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0, \uae09\ubcc0\ud558\ub294 \ucf58\ud150\uce20 \ud658\uacbd\uc5d0 \ub300\ud55c \uadfc\ubcf8\uc801\uc778 \uac1c\uc815\uc774 \uc774\ub8e8\uc5b4\uc9c0\uc9c0 \uc54a\uc558\ub2e4. \uc774\uc5d0 \ub530\ub77c OTT\uc640 \uc628\ub77c\uc778 \ud50c\ub7ab\ud3fc\uc758 \uc131\uc7a5\uc5d0 \ub530\ub978 \uc601\uc0c1\ucf58\ud150\uce20 \uc0b0\uc5c5 \uad6c\uc870\uc758 \ubcc0\ud654\uac00 \ucda9\ubd84\ud788 \ubc18\uc601\ub418\uc9c0 \ubabb\ud558\ub294 \ud55c\uacc4\uac00 \ub4dc\ub7ec\ub0ac\ub2e4. \uc784 \uc758\uc6d0\uc740 \uc774\ub7ec\ud55c \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uae30 \uc704\ud574 \uc0c8\ub85c\uc6b4 \ubc95\uc548\uc758 \uc81c\uba85\uc744 \u2018\uc601\uc0c1\ucf58\ud150\uce20\uc0b0\uc5c5 \uc9c4\ud765 \uae30\ubcf8\ubc95\u2019\uc73c\ub85c \ubcc0\uacbd\ud558\uace0, \ub2e4\uc591\ud55c \ucf58\ud150\uce20 \uc720\ud615\uc744 \ud3ec\uad04\ud558\ub294 \u2018\uc601\uc0c1\ucf58\ud150\uce20\u2019 \uac1c\ub150\uc744 \uc0c8\ub86d\uac8c \uc815\ub9bd\ud558\ub294 \ub0b4\uc6a9\uc744 \ub2f4\uc558\ub2e4.<\/p>\n

\uac1c\uc815\uc548\uc758 \uc8fc\uc694 \ub0b4\uc6a9\uc740 \ubb38\ud654\uccb4\uc721\uad00\uad11\ubd80 \uc7a5\uad00\uc5d0\uac8c \uc601\uc0c1\ucf58\ud150\uce20 \uc0b0\uc5c5 \uc9c4\ud765\uc744 \uc704\ud55c \uc885\ud569\uacc4\ud68d\uacfc \uc5f0\ub3c4\ubcc4 \uc2dc\ud589\uacc4\ud68d\uc744 \uc218\ub9bd\ud558\ub3c4\ub85d \uc758\ubb34\ud654\ud558\ub294 \uac83\uc774\ub2e4. \uc774\ub97c \ud1b5\ud574 \uad6d\uac00 \ucc28\uc6d0\uc5d0\uc11c\uc758 \uccb4\uacc4\uc801\uc778 \uc9c0\uc6d0 \uae30\ubc18\uc774 \ub9c8\ub828\ub420 \uac83\uc73c\ub85c \uae30\ub300\ub41c\ub2e4. \ub610\ud55c \ucf58\ud150\uce20 \uae30\ud68d \ubc0f \uc81c\uc791 \uc9c0\uc6d0, \uc804\ubb38 \uc778\ub825 \uc591\uc131, \uc5f0\uad6c\uac1c\ubc1c(R&D), \uc9c0\uc2dd\uc7ac\uc0b0\uad8c \ubcf4\ud638, \ud22c\uc790 \ubc0f \uae08\uc735 \uc9c0\uc6d0, \ud574\uc678 \uc9c4\ucd9c \uc9c0\uc6d0 \ub4f1 \uc0b0\uc5c5 \uc804\ubc18\uc5d0 \uac78\uce5c \uc9c0\uc6d0 \uadfc\uac70\uac00 \ub9c8\ub828\ub410\ub2e4.<\/p>\n

\ud2b9\ud788 \uc784 \uc758\uc6d0\uc740 \ucc3d\uc791\uc790, \uc81c\uc791\uc0ac, \ud50c\ub7ab\ud3fc \uac04\uc758 \uacf5\uc815\ud55c \uac70\ub798 \ud658\uacbd \uc870\uc131\uc744 \uc704\ud574 \ud45c\uc900 \uacc4\uc57d\uc11c \uc81c\ub3c4\ub97c \ub3c4\uc785\ud558\uace0, \uc628\ub77c\uc778\uc601\uc0c1\ucf58\ud150\uce20 \uc0ac\uc5c5\uc790\uc5d0 \ub300\ud55c \uc774\uc6a9\uc790 \ubcf4\ud638 \uc9c0\uce68 \uc900\uc218 \uad8c\uace0 \uadfc\uac70\ub3c4 \uc2e0\uc124\ud560 \uc608\uc815\uc774\ub2e4. \uc774\ub7ec\ud55c \uc81c\ub3c4\uc801 \uae30\ubc18\uc774 \ub9c8\ub828\ub428\uc73c\ub85c\uc368 K-\ucf58\ud150\uce20 \uc0b0\uc5c5\uc758 \uacf5\uc815\uc131\uacfc \ud22c\uba85\uc131\uc774 \ud55c\uce35 \uac15\ud654\ub420 \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4.<\/p>\n

\uc784 \uc758\uc6d0\uc740 \u201cOTT\uc640 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uc758 \ud655\uc0b0\uc73c\ub85c \ucf58\ud150\uce20 \uc0b0\uc5c5 \ud658\uacbd\uc740 \uae09\uaca9\ud788 \ubcc0\ud654\ud588\uc74c\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0, \uad00\ub828 \ubc95\uacfc \uc81c\ub3c4\ub294 \uc774\ub97c \ub530\ub77c\uac00\uc9c0 \ubabb\ud588\ub2e4\u201d\ub77c\uba70, \u201c\uc774\ubc88 \uac1c\uc815\uc548\uc740 \uc601\ud654\uc640 \ubc29\uc1a1 \uc911\uc2ec\uc758 \uae30\uc874 \uccb4\uacc4\ub97c \ub118\uc5b4 \uc628\ub77c\uc778 \uc601\uc0c1 \ucf58\ud150\uce20\uae4c\uc9c0 \ud3ec\uad04\ud558\ub294 \ud1b5\ud569 \uc9c0\uc6d0 \uccb4\uacc4\ub97c \uad6c\ucd95\ud558\uace0\uc790 \ud55c\ub2e4\u201d\ub77c\uace0 \uac15\uc870\ud588\ub2e4. \uc774\uc5b4 \uadf8\ub294 \u201cK-\ucf58\ud150\uce20\ub294 \ub300\ud55c\ubbfc\uad6d\uc758 \ud575\uc2ec \ubb38\ud654 \uc0b0\uc5c5\uc774\uc790 \ubbf8\ub798 \uc131\uc7a5 \ub3d9\ub825\u201d\uc774\ub77c\uba70, \u201c\ucc3d\uc791\uc790\uc640 \uc81c\uc791\uc0ac, \ud50c\ub7ab\ud3fc\uc774 \ud568\uaed8 \uc131\uc7a5\ud560 \uc218 \uc788\ub294 \uac74\uac15\ud55c \uc0b0\uc5c5 \uc0dd\ud0dc\uacc4\ub97c \uc870\uc131\ud558\uace0, \uc138\uacc4 \uc2dc\uc7a5\uc5d0\uc11c \uc6b0\ub9ac \ucf58\ud150\uce20\uc758 \uacbd\uc7c1\ub825\uc744 \ub192\uc77c \uc218 \uc788\ub3c4\ub85d \uc785\ubc95\uc801 \uc9c0\uc6d0\uc744 \uac15\ud654\ud574 \ub098\uac00\uaca0\ub2e4\u201d\ub77c\uace0 \ub367\ubd99\uc600\ub2e4.<\/p>\n

\uc774\ubc88 \uc804\ubd80 \uac1c\uc815\uc548\uc740 K-\ucf58\ud150\uce20\uc758 \uae00\ub85c\ubc8c \uacbd\uc7c1\ub825\uc744 \ub192\uc774\ub294 \uc911\uc694\ud55c \uae30\ucd08\uac00 \ub420 \uac83\uc73c\ub85c \uae30\ub300\ub41c\ub2e4. \uc774\ub294 \ub2e8\uc21c\ud788 \uad6d\ub0b4 \uc2dc\uc7a5\uc758 \ubc1c\uc804\uc744 \ub118\uc5b4\uc11c \uc138\uacc4 \uc2dc\uc7a5\uc5d0\uc11c\ub3c4 \ud55c\uad6d \ucf58\ud150\uce20\uc758 \uc704\uc0c1\uc744 \ub192\uc774\ub294 \ub370 \uae30\uc5ec\ud560 \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4. \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uc758 \ubcc0\ud654\ub97c \uc801\uadf9\uc801\uc73c\ub85c \uc218\uc6a9\ud558\uace0, \ucf58\ud150\uce20 \uc0b0\uc5c5\uc758 \ub2e4\uc591\ud55c \uc774\ud574\uad00\uacc4\uc790\ub4e4\uc774 \ud568\uaed8 \uc131\uc7a5\ud560 \uc218 \uc788\ub294 \ubc29\uc548\uc774 \ub9c8\ub828\ub428\uc73c\ub85c\uc368, \ud5a5\ud6c4 K-\ucf58\ud150\uce20\uc758 \uc9c0\uc18d \uac00\ub2a5\ud55c \uc131\uc7a5\uc774 \uc774\ub8e8\uc5b4\uc9c8 \uc218 \uc788\uc744 \uac83\uc774\ub2e4.<\/p>\n

[\uad00\ub828\uae30\uc0ac] https:\/\/n.news.naver.com\/mnews\/article\/468\/0001249175?sid=100<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

2023\ub144 10\uc6d4 22\uc77c, \ub354\ubd88\uc5b4\ubbfc\uc8fc\ub2f9 \uc784\uc624\uacbd \uad6d\ud68c\uc758\uc6d0(\uacbd\uae30 \uad11\uba85\uac11)\uc740 \uae09\ubcc0\ud558\ub294 \ubbf8\ub514\uc5b4 \ud658\uacbd\uc5d0 \ub300\uc751\ud558\uae30 \uc704\ud55c \ubc95\uc548\uc744 \ub300\ud45c \ubc1c\uc758\ud588\ub2e4\uace0 \ubc1c\ud45c\ud588\ub2e4. \uc774 \ubc95\uc548\uc740 \u2018\uc601\uc0c1\uc9c4\ud765\uae30\ubcf8\ubc95\u2019\uc758 \uc804\uba74 \uac1c\uc815\uc548\uc73c\ub85c, OTT(Over-The-Top)\uc640 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc \uc911\uc2ec\uc73c\ub85c \uc7ac\ud3b8\ub41c \uc601\uc0c1\ucf58\ud150\uce20 \uc0b0\uc5c5\uc758 \uc9c0\uc18d \uac00\ub2a5\ud55c \ubc1c\uc804\uc744 \uc704\ud55c \uccb4\uacc4\uc801\uc778 \uc9c0\uc6d0 \ubc29\uc548\uc744 \ub9c8\ub828\ud558\uace0\uc790 \ud558\ub294 \ubaa9\uc801\uc744 \uac00\uc9c0\uace0 \uc788\ub2e4. \ud604\ud589 \u2018\uc601\uc0c1\uc9c4\ud765\uae30\ubcf8\ubc95\u2019\uc740 1995\ub144\uc5d0 \uc81c\uc815\ub41c \uc774\ud6c4\ub85c \uc57d 30\ub144\uc774 \uc9c0\ub0ac\uc74c\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0, \uae09\ubcc0\ud558\ub294 \ucf58\ud150\uce20 \ud658\uacbd\uc5d0 \ub300\ud55c \uadfc\ubcf8\uc801\uc778 \uac1c\uc815\uc774 […]<\/p>\n","protected":false},"author":18,"featured_media":66,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"K-\ucf58\ud150\uce20","_yoast_wpseo_metadesc":"\uc784\uc624\uacbd \uad6d\ud68c\uc758\uc6d0\uc774 OTT\uc640 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc \ud658\uacbd\uc5d0 \ub9de\ucd98 '\uc601\uc0c1\uc9c4\ud765\uae30\ubcf8\ubc95' \uc804\ubd80\uac1c\uc815\uc548\uc744 \ubc1c\uc758\ud588\ub2e4. \uc774\ubc88 \uac1c\uc815\uc548\uc740 K-\ucf58\ud150\uce20 \uc0b0\uc5c5\uc758 \uc9c0\uc18d \uac00\ub2a5\ud55c \uc131\uc7a5\uacfc \uacf5\uc815 \uac70\ub798 \ud658\uacbd\uc744 \uc870\uc131\ud558\uae30 \uc704\ud55c \uccb4\uacc4\uc801\uc778 \uc9c0\uc6d0 \ubc29\uc548\uc744 \ub9c8\ub828\ud558\uace0 \uc788\uc73c\uba70, \ucc3d\uc791\uc790\uc640 \uc81c\uc791\uc0ac, \ud50c\ub7ab\ud3fc \uac04\uc758 \uac74\uac15\ud55c \uc0dd\ud0dc\uacc4\ub97c \uad6c\ucd95\ud558\ub294 \ub370 \uae30\uc5ec\ud560 \uac83\uc73c\ub85c \uae30\ub300\ub41c\ub2e4.","footnotes":""},"categories":[2],"tags":[9155,2591,9574,8716,13815],"class_list":["post-25368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2","tag-harry-potter","tag-k-","tag-9574","tag-8716","tag-13815"],"yoast_head":"\n\uc784\uc624\uacbd \uad6d\ud68c\uc758\uc6d0 OTT \uc2dc\ub300\ub97c \uc704\ud55c \ubc95 \uccb4\uacc4 \uac1c\ud3b8\uc5d0 \ub098\uc11c\ub2e4 - \ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c<\/title>\n<meta name=\"description\" content=\"\uc784\uc624\uacbd \uad6d\ud68c\uc758\uc6d0\uc774 OTT\uc640 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc \ud658\uacbd\uc5d0 \ub9de\ucd98 '\uc601\uc0c1\uc9c4\ud765\uae30\ubcf8\ubc95' \uc804\ubd80\uac1c\uc815\uc548\uc744 \ubc1c\uc758\ud588\ub2e4. \uc774\ubc88 \uac1c\uc815\uc548\uc740 K-\ucf58\ud150\uce20 \uc0b0\uc5c5\uc758 \uc9c0\uc18d \uac00\ub2a5\ud55c \uc131\uc7a5\uacfc \uacf5\uc815 \uac70\ub798 \ud658\uacbd\uc744 \uc870\uc131\ud558\uae30 \uc704\ud55c \uccb4\uacc4\uc801\uc778 \uc9c0\uc6d0 \ubc29\uc548\uc744 \ub9c8\ub828\ud558\uace0 \uc788\uc73c\uba70, \ucc3d\uc791\uc790\uc640 \uc81c\uc791\uc0ac, \ud50c\ub7ab\ud3fc \uac04\uc758 \uac74\uac15\ud55c \uc0dd\ud0dc\uacc4\ub97c \uad6c\ucd95\ud558\ub294 \ub370 \uae30\uc5ec\ud560 \uac83\uc73c\ub85c \uae30\ub300\ub41c\ub2e4.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.doochang.co.kr\/blog\/\uc784\uc624\uacbd-\uad6d\ud68c\uc758\uc6d0-ott-\uc2dc\ub300\ub97c-\uc704\ud55c-\ubc95-\uccb4\uacc4-\uac1c\ud3b8\uc5d0-\ub098\uc11c\ub2e4\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\uc784\uc624\uacbd 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