{"id":29379,"date":"2026-09-10T06:59:38","date_gmt":"2026-09-09T21:59:38","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/%eb%82%98%ec%9d%b4%ed%82%a4-%ec%9a%b4%eb%8f%99%ec%9d%84-%ec%82%ac%eb%9e%91%ed%95%98%eb%8a%94-%eb%aa%a8%eb%93%a0-%ec%9d%b4%eb%a5%bc-%ec%9c%84%ed%95%9c-%ed%98%81%ec%8b%a0%ea%b3%bc-%ec%97%b4%ec%a0%95\/"},"modified":"2026-09-10T06:59:38","modified_gmt":"2026-09-09T21:59:38","slug":"%eb%82%98%ec%9d%b4%ed%82%a4-%ec%9a%b4%eb%8f%99%ec%9d%84-%ec%82%ac%eb%9e%91%ed%95%98%eb%8a%94-%eb%aa%a8%eb%93%a0-%ec%9d%b4%eb%a5%bc-%ec%9c%84%ed%95%9c-%ed%98%81%ec%8b%a0%ea%b3%bc-%ec%97%b4%ec%a0%95","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/%eb%82%98%ec%9d%b4%ed%82%a4-%ec%9a%b4%eb%8f%99%ec%9d%84-%ec%82%ac%eb%9e%91%ed%95%98%eb%8a%94-%eb%aa%a8%eb%93%a0-%ec%9d%b4%eb%a5%bc-%ec%9c%84%ed%95%9c-%ed%98%81%ec%8b%a0%ea%b3%bc-%ec%97%b4%ec%a0%95\/","title":{"rendered":"&#8220;\ub098\uc774\ud0a4&#8221; \uc6b4\ub3d9\uc744 \uc0ac\ub791\ud558\ub294 \ubaa8\ub4e0 \uc774\ub97c \uc704\ud55c \ud601\uc2e0\uacfc \uc5f4\uc815"},"content":{"rendered":"<p>\ub098\uc774\ud0a4(Nike)\ub294 1964\ub144 \ud544 \ub098\uc774\ud2b8(Phil Knight)\uc640 \ube4c \ubc14\uc6b0\uc5b4\ub9cc(Bill Bowerman)\uc5d0 \uc758\ud574 \uc124\ub9bd\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ucc98\uc74c\uc5d0\ub294 &#8216;\ube14\ub8e8 \ub9ac\ubcf8 \uc2a4\ud3ec\uce20&#8217;\ub77c\ub294 \uc774\ub984\uc73c\ub85c \uc2dc\uc791\ud588\uc73c\ub098, 1971\ub144 &#8216;\ub098\uc774\ud0a4&#8217;\ub77c\ub294 \uc0c1\ud45c\ub85c \uacf5\uc2dd\uc801\uc73c\ub85c \ubcc0\uacbd\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ub098\uc774\ud0a4\ub77c\ub294 \uc774\ub984\uc740 \uadf8\ub9ac\uc2a4 \uc2e0\ud654\uc758 \uc2b9\ub9ac\uc758 \uc5ec\uc2e0 &#8216;\ub2c8\ucf00(Nike)&#8217;\uc5d0\uc11c \uc720\ub798\ub418\uc5c8\uc73c\uba70, \uc774\ub294 \ube0c\ub79c\ub4dc\uc758 \uc544\uc774\ub374\ud2f0\ud2f0\uc778 &#8216;\uc2b9\ub9ac&#8217;\uc640 \ub9e4\uc6b0 \uc798 \uc5b4\uc6b8\ub9bd\ub2c8\ub2e4. <\/p>\n<p>\ube0c\ub79c\ub4dc\uc758 \ucca0\ud559\uc740 &#8216;Just Do It&#8217;\uc774\ub77c\ub294 \uc2ac\ub85c\uac74\uc73c\ub85c \uc798 \ud45c\ud604\ub429\ub2c8\ub2e4. \uc774\ub294 \ub2e8\uc21c\ud788 \uc6b4\ub3d9\uc744 \ud558\ub77c\ub294 \uba54\uc2dc\uc9c0\uac00 \uc544\ub2c8\ub77c, \uc0ac\ub78c\ub4e4\uc774 \uc790\uc2e0\uc758 \ud55c\uacc4\ub97c \ub118\uc5b4\uc11c\uace0 \ub3c4\uc804\ud558\ub294 \uc0b6\uc744 \uc0b4\ub3c4\ub85d \uaca9\ub824\ud558\ub294 \uc758\ubbf8\ub97c \ub2f4\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub098\uc774\ud0a4\ub294 \uc2a4\ud3ec\uce20\uac00 \uc0ac\ub78c\ub4e4\uc5d0\uac8c \uac00\uc838\ub2e4\uc8fc\ub294 \uae0d\uc815\uc801\uc778 \uc601\ud5a5\uc744 \ubbff\uc73c\uba70, \uc774\ub97c \ud1b5\ud574 \ub354 \ub098\uc740 \uc138\uc0c1\uc744 \ub9cc\ub4e4\uace0\uc790 \ud569\ub2c8\ub2e4. <\/p>\n<p>\ub098\uc774\ud0a4\uc640 \uad00\ub828\ub41c \ud765\ubbf8\ub85c\uc6b4 \uc77c\ud654 \uc911 \ud558\ub098\ub294 \uadf8\ub4e4\uc758 \ud601\uc2e0\uc801\uc778 \uad11\uace0 \ucea0\ud398\uc778\uc785\ub2c8\ub2e4. 1988\ub144, \ub098\uc774\ud0a4\ub294 &#8216;Just Do It&#8217; \uc2ac\ub85c\uac74\uc744 \ucc98\uc74c \ub3c4\uc785\ud558\uba70 \ud070 \ubc18\ud5a5\uc744 \uc77c\uc73c\ucf30\uc2b5\ub2c8\ub2e4. \uc774 \ucea0\ud398\uc778\uc740 \uc2a4\ud3ec\uce20\uc5d0 \ub300\ud55c \uc77c\ubc18\uc778\uc758 \uc811\uadfc\uc131\uc744 \ub192\uc600\uace0, \ub2e4\uc591\ud55c \uc778\ubb3c\ub4e4\uc774 \ub4f1\uc7a5\ud558\uc5ec \uadf8\ub4e4\uc758 \uc6b4\ub3d9 \uc774\uc57c\uae30\ub97c \uacf5\uc720\ud558\uc600\uc2b5\ub2c8\ub2e4. \uc774\ub85c \uc778\ud574 \ub098\uc774\ud0a4\ub294 \ub2e8\uc21c\ud55c \uc2a4\ud3ec\uce20 \ube0c\ub79c\ub4dc\uac00 \uc544\ub2c8\ub77c, \uc0ac\ub78c\ub4e4\uc758 \uc0b6\uc5d0 \uae4a\uc219\uc774 \uc5f0\uacb0\ub41c \ube0c\ub79c\ub4dc\ub85c \uc790\ub9ac \uc7a1\uac8c \ub429\ub2c8\ub2e4. <\/p>\n<p>\ub610\ud55c, \ub098\uc774\ud0a4\ub294 \uae30\uc220 \ud601\uc2e0\uc5d0\uc11c\ub3c4 \uc120\ub450\uc8fc\uc790\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, 1987\ub144\uc5d0 \ucd9c\uc2dc\ub41c \uc5d0\uc5b4 \ub9e5\uc2a4(Air Max) \uc6b4\ub3d9\ud654\ub294 \ucd5c\ucd08\ub85c \uac00\uc2dc\uc801\uc778 \uc5d0\uc5b4 \ucfe0\uc158\uc744 \uc0ac\uc6a9\ud55c \uc81c\ud488\uc73c\ub85c, \uc774\ub294 \uc774\ud6c4 \uc2a4\ud3ec\uce20\ud654 \ub514\uc790\uc778\uc758 \uc0c8\ub85c\uc6b4 \uae30\uc900\uc744 \uc81c\uc2dc\ud558\uac8c \ub429\ub2c8\ub2e4. \ub098\uc774\ud0a4\ub294 \uc9c0\uc18d\uc801\uc73c\ub85c \uc0c8\ub85c\uc6b4 \uae30\uc220\uc744 \uac1c\ubc1c\ud558\uace0, \uc774\ub97c \ud1b5\ud574 \uc6b4\ub3d9 \uc131\ub2a5\uc744 \uadf9\ub300\ud654\ud558\ub294 \ub370 \ucd08\uc810\uc744 \ub9de\ucd94\uace0 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n<p>\ube0c\ub79c\ub4dc\uc758 \uc0ac\ud68c\uc801 \ucc45\uc784\ub3c4 \ub193\uce58\uc9c0 \uc54a\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub098\uc774\ud0a4\ub294 \uacf5\uc815\ud55c \ub178\ub3d9 \uc870\uac74\uacfc \ud658\uacbd \ubcf4\ud638\ub97c \uc704\ud55c \ub2e4\uc591\ud55c \ud504\ub85c\uadf8\ub7a8\uc744 \uc6b4\uc601\ud558\uba70, \uc9c0\uc18d \uac00\ub2a5\ud55c \uc81c\ud488 \uac1c\ubc1c\uc5d0 \ub178\ub825\uc744 \uae30\uc6b8\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub098\uc774\ud0a4\uc758 &#8216;Move to Zero&#8217; \ucea0\ud398\uc778\uc740 \ud0c4\uc18c \uc911\ub9bd\uacfc \ud3d0\uae30\ubb3c \uc81c\ub85c\ub97c \ubaa9\ud45c\ub85c \ud558\uc5ec \ud658\uacbd\uc744 \uc0dd\uac01\ud558\ub294 \ube0c\ub79c\ub4dc\ub85c\uc758 \uc774\ubbf8\uc9c0\ub97c \uac15\ud654\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n<p>\ub9c8\uc9c0\ub9c9\uc73c\ub85c, \ub098\uc774\ud0a4\ub294 \uc2a4\ud3ec\uce20\uc640 \uc608\uc220\uc744 \uc811\ubaa9\uc2dc\ud0a4\ub294 \ub2e4\uc591\ud55c \ud504\ub85c\uc81d\ud2b8\ub97c \ud1b5\ud574 \ube0c\ub79c\ub4dc\uc758 \uc815\uccb4\uc131\uc744 \ub354\uc6b1 \ud655\uace0\ud788 \ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc138\uacc4\uc801\uc778 \uc544\ud2f0\uc2a4\ud2b8\uc640\uc758 \ud611\uc5c5\uc744 \ud1b5\ud574 \ud55c\uc815\ud310 \uc81c\ud488\uc744 \ucd9c\uc2dc\ud558\uac70\ub098, \uc2a4\ud3ec\uce20\uc640 \ubb38\ud654\ub97c \uc544\uc6b0\ub974\ub294 \ub2e4\uc591\ud55c \uc774\ubca4\ud2b8\ub97c \uac1c\ucd5c\ud558\uc5ec \ube0c\ub79c\ub4dc\uc758 \uc601\ud5a5\ub825\uc744 \ub113\ud788\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub178\ub825\ub4e4\uc740 \ub098\uc774\ud0a4\ub97c \ub2e8\uc21c\ud55c \uc2a4\ud3ec\uce20 \ube0c\ub79c\ub4dc\uac00 \uc544\ub2cc, \ubb38\ud654\uc758 \uc0c1\uc9d5\uc73c\ub85c \uc790\ub9ac\ub9e4\uae40\ud558\uac8c \ub9cc\ub4e4\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ub098\uc774\ud0a4(Nike)\ub294 1964\ub144 \ud544 \ub098\uc774\ud2b8(Phil Knight)\uc640 \ube4c \ubc14\uc6b0\uc5b4\ub9cc(Bill Bowerman)\uc5d0 \uc758\ud574 \uc124\ub9bd\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ucc98\uc74c\uc5d0\ub294 &#8216;\ube14\ub8e8 \ub9ac\ubcf8 \uc2a4\ud3ec\uce20&#8217;\ub77c\ub294 \uc774\ub984\uc73c\ub85c \uc2dc\uc791\ud588\uc73c\ub098, 1971\ub144 &#8216;\ub098\uc774\ud0a4&#8217;\ub77c\ub294 \uc0c1\ud45c\ub85c \uacf5\uc2dd\uc801\uc73c\ub85c \ubcc0\uacbd\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ub098\uc774\ud0a4\ub77c\ub294 \uc774\ub984\uc740 \uadf8\ub9ac\uc2a4 \uc2e0\ud654\uc758 \uc2b9\ub9ac\uc758 \uc5ec\uc2e0 &#8216;\ub2c8\ucf00(Nike)&#8217;\uc5d0\uc11c \uc720\ub798\ub418\uc5c8\uc73c\uba70, \uc774\ub294 \ube0c\ub79c\ub4dc\uc758 \uc544\uc774\ub374\ud2f0\ud2f0\uc778 &#8216;\uc2b9\ub9ac&#8217;\uc640 \ub9e4\uc6b0 \uc798 \uc5b4\uc6b8\ub9bd\ub2c8\ub2e4. \ube0c\ub79c\ub4dc\uc758 \ucca0\ud559\uc740 &#8216;Just Do It&#8217;\uc774\ub77c\ub294 \uc2ac\ub85c\uac74\uc73c\ub85c \uc798 \ud45c\ud604\ub429\ub2c8\ub2e4. \uc774\ub294 \ub2e8\uc21c\ud788 \uc6b4\ub3d9\uc744 \ud558\ub77c\ub294 \uba54\uc2dc\uc9c0\uac00 \uc544\ub2c8\ub77c, \uc0ac\ub78c\ub4e4\uc774 \uc790\uc2e0\uc758 \ud55c\uacc4\ub97c \ub118\uc5b4\uc11c\uace0 \ub3c4\uc804\ud558\ub294 [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":65,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"Nike \ub098\uc774\ud0a4","_yoast_wpseo_metadesc":"\ub098\uc774\ud0a4\ub294 1964\ub144\uc5d0 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