{"id":2959,"date":"2025-09-26T07:34:44","date_gmt":"2025-09-25T22:34:44","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/lg%ec%a0%84%ec%9e%90%ec%9d%98-%ec%9c%a0%eb%9f%bd-%ec%8b%9c%ec%9e%a5-%ea%b3%b5%eb%9e%b5-5%eb%85%84-%eb%82%b4-%eb%a7%a4%ec%b6%9c-%eb%91%90-%eb%b0%b0-%eb%aa%a9%ed%91%9c\/"},"modified":"2025-09-26T07:34:44","modified_gmt":"2025-09-25T22:34:44","slug":"lg%ec%a0%84%ec%9e%90%ec%9d%98-%ec%9c%a0%eb%9f%bd-%ec%8b%9c%ec%9e%a5-%ea%b3%b5%eb%9e%b5-5%eb%85%84-%eb%82%b4-%eb%a7%a4%ec%b6%9c-%eb%91%90-%eb%b0%b0-%eb%aa%a9%ed%91%9c","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/lg%ec%a0%84%ec%9e%90%ec%9d%98-%ec%9c%a0%eb%9f%bd-%ec%8b%9c%ec%9e%a5-%ea%b3%b5%eb%9e%b5-5%eb%85%84-%eb%82%b4-%eb%a7%a4%ec%b6%9c-%eb%91%90-%eb%b0%b0-%eb%aa%a9%ed%91%9c\/","title":{"rendered":"LG\uc804\uc790\uc758 \uc720\ub7fd \uc2dc\uc7a5 \uacf5\ub7b5 5\ub144 \ub0b4 \ub9e4\ucd9c \ub450 \ubc30 \ubaa9\ud45c"},"content":{"rendered":"

LG\uc804\uc790\uac00 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc785\uc9c0\ub97c \ud55c\uce35 \uac15\ud654\ud558\uae30 \uc704\ud574 \ub300\uaddc\ubaa8 \uc804\ub7b5\uc744 \uc138\uc6b0\uace0 \uc788\ub2e4. \ub958\uc7ac\ucca0 \ud648\uc5b4\ud50c\ub77c\uc774\uc5b8\uc2a4\uc194\ub8e8\uc158(HS) \uc0ac\uc5c5\ubcf8\ubd80\uc7a5\uc740 \ub3c5\uc77c \ubca0\ub97c\ub9b0\uc5d0\uc11c \uc5f4\ub9b0 \uc138\uacc4 \uac00\uc804\ubc15\ub78c\ud68c(IFA)\uc5d0\uc11c \uae30\uc790\uac04\ub2f4\ud68c\ub97c \ud1b5\ud574 \uc55e\uc73c\ub85c 5\ub144 \ub0b4\uc5d0 \uc720\ub7fd \uac00\uc804 \ub9e4\ucd9c\uc744 \ub450 \ubc30\ub85c \uc99d\ub300\uc2dc\ud0a4\uace0, \ud655\uace0\ud55c 1\uc704 \ube0c\ub79c\ub4dc\ub85c \uc790\ub9ac\ub9e4\uae40\ud558\uaca0\ub2e4\ub294 \ud3ec\ubd80\ub97c \ubc1d\ud614\ub2e4. \uc774\ub294 \uc720\ub7fd \uac00\uc804 \uc2dc\uc7a5\uc758 \uc7a0\uc7ac\ub825\uc5d0 \ub300\ud55c \uc2e0\ub8b0\ub97c \ubc14\ud0d5\uc73c\ub85c \ud55c \uc804\ub7b5\uc801 \ubaa9\ud45c\uc774\ub2e4. <\/p>\n

\ud604\uc7ac \uc720\ub7fd\uc740 \ubd81\ubbf8\uc640 \ud568\uaed8 \uc138\uacc4 \ucd5c\ub300\uc758 \uac00\uc804 \uc2dc\uc7a5\uc73c\ub85c \uc790\ub9ac \uc7a1\uace0 \uc788\uc73c\uba70, \uc2a4\ud0dc\ud2f0\uc2a4\ud0c0\uc758 \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74 \uc62c\ud574 \uc720\ub7fd \uac00\uc804 \uc2dc\uc7a5 \uaddc\ubaa8\ub294 \uc57d 150\uc870 \uc6d0\uc5d0 \ub2ec\ud560 \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4. LG\uc804\uc790\ub294 \uc774\ubbf8 \uc62c\ud574 \uc0c1\ubc18\uae30\uc5d0 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c 7\uc870 \uc6d0\uc758 \ub9e4\ucd9c\uc744 \uae30\ub85d\ud558\uba70, \ubd81\ubbf8 \uc2dc\uc7a5\uc5d0\uc11c \uc313\uc544\uc628 \ud504\ub9ac\ubbf8\uc5c4 \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0\ub97c \uc720\ub7fd\uc73c\ub85c \ud655\uc7a5\ud558\uace0\uc790 \ud55c\ub2e4. \ub958 \ubcf8\ubd80\uc7a5\uc740 \u201c\uc0ac\uc5c5\ud3ec\ud2b8\ud3f4\ub9ac\uc624 \ud601\uc2e0\uc744 \ud1b5\ud574 \uc9c8\uc801 \uc131\uc7a5\uc744 \uc774\ub8e8\uace0, \uace0\uac1d\uc758 \ub2c8\uc988\ub97c \ubc18\uc601\ud55c \ub9de\ucda4\ud615 \uc81c\ud488 \uc804\ub7b5\uc744 \ud1b5\ud574 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud560 \uac83\u201d\uc774\ub77c\uace0 \uac15\uc870\ud558\uc600\ub2e4. <\/p>\n

LG\uc804\uc790\ub294 \ud2b9\ud788 \ube4c\ud2b8\uc778 \uac00\uc804 \uc218\uc694\uac00 \ub192\uc740 \uc720\ub7fd \uc2dc\uc7a5\uc744 \uaca8\ub0e5\ud574 B2B(Business to Business) \ubd80\ubb38\uc744 \uc9d1\uc911 \uc721\uc131\ud560 \uacc4\ud68d\uc774\ub2e4. \uc881\uc740 \uc8fc\uac70 \ud658\uacbd\uc5d0\uc11c \ucd5c\uc801\ud654\ub41c \ube4c\ud2b8\uc778 \uac00\uc804\uc758 \uc218\uc694\ub97c \ucda9\uc871\uc2dc\ud0a4\uae30 \uc704\ud574 B2B \uc804\ubb38 \uc870\uc9c1\uc744 \uac15\ud654\ud558\uace0, ‘LG \ube4c\ud2b8\uc778’ \ube0c\ub79c\ub4dc\ub97c \uc911\uc2ec\uc73c\ub85c \uc0ac\uc5c5 \uad6c\uc870\ub97c \uc7ac\ud3b8\ud560 \uc608\uc815\uc774\ub2e4. \ub610\ud55c, \uc0c1\uc5c5\uc6a9 \uc138\ud0c1 \uac00\uc804 \ub77c\uc778\uc5c5\uc778 ‘LG \ud504\ub85c\ud398\uc154\ub110’\ub3c4 \uc720\ub7fd\uc5d0 \ucd9c\uc2dc\ud558\uc5ec \ud638\ud154 \ubc0f \ubcd1\uc6d0 \ub4f1\uc5d0\uc11c\uc758 \uc218\uc694\ub97c \uc801\uadf9 \uacf5\ub7b5\ud560 \ubc29\uce68\uc774\ub2e4. <\/p>\n

D2C(Direct to Consumer) \uc2dc\uc7a5\uc5d0\uc11c\ub3c4 LG\uc804\uc790\ub294 \uc628\ub77c\uc778 \ube0c\ub79c\ub4dc\uc0f5\uc758 \ub9e4\ucd9c\uc744 2030\ub144\uae4c\uc9c0 \uc138 \ubc30\ub85c \ub298\ub9ac\uaca0\ub2e4\ub294 \ubaa9\ud45c\ub97c \uc138\uc6e0\ub2e4. \uc774\ub97c \uc704\ud574 \uc18c\ube44\uc790\uc640\uc758 \uc9c1\uc811\uc801\uc778 \uc18c\ud1b5\uc744 \uac15\ud654\ud558\uace0, \ube0c\ub79c\ub4dc \uac00\uce58\ub97c \ub192\uc5ec \ub098\uac08 \uacc4\ud68d\uc774\ub2e4. \ub354\ubd88\uc5b4 \uc18c\ud504\ud2b8\uc6e8\uc5b4\uc640 \uc11c\ube44\uc2a4 \ubd84\uc57c\uc5d0\uc11c\ub3c4 \uc131\uc7a5\uc744 \ub3c4\ubaa8\ud560 \uc608\uc815\uc774\uba70, \uc0dd\uc131\ud615 AI\ub97c \ud0d1\uc7ac\ud55c AI\ud648 \ud5c8\ube0c ‘\uc53d\ud050 \uc628’\uacfc ‘LG IoT \ub514\ubc14\uc774\uc2a4’\ub97c \uc720\ub7fd \uc8fc\uc694\uad6d\uc5d0 \ucd9c\uc2dc\ud560 \uc608\uc815\uc774\ub2e4. <\/p>\n

\ud2b9\ud788 LG\uc804\uc790\ub294 IFA\uc5d0\uc11c \uacf5\uac1c\ud55c \uace0\ud6a8\uc728 \uac00\uc804 \uc81c\ud488\ub4e4\uc5d0 \uc8fc\ubaa9\ud558\uace0 \uc788\ub2e4. ‘A-70% \uc138\ud0c1\uae30’, ‘A-40% \ubc14\ud140 \ud504\ub9ac\uc800 \ub0c9\uc7a5\uace0’, ‘A-10% \uc138\ud0c1\uac74\uc870\uae30’\ub294 \uc720\ub7fd\uc5f0\ud569\uc758 \uc5d0\ub108\uc9c0\ud6a8\uc728 \uae30\uc900\uc744 \ucd08\uacfc\ud558\ub294 \uc131\ub2a5\uc744 \uc790\ub791\ud55c\ub2e4. \uc774\ubbf8 \uc720\ub7fd \uc18c\ube44\uc790\ub4e4\ub85c\ubd80\ud130 \ub192\uc740 \ud3c9\uac00\ub97c \ubc1b\uace0 \uc788\uc73c\uba70, LG\uc804\uc790\ub294 \uc774\ub7ec\ud55c \uc81c\ud488\uc744 \ud1b5\ud574 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uacbd\uc7c1\ub825\uc744 \uac15\ud654\ud560 \uacc4\ud68d\uc774\ub2e4. <\/p>\n

\ub9c8\uc9c0\ub9c9\uc73c\ub85c, LG\uc804\uc790\ub294 ‘LG \uc53d\ud050AI’ \uc11c\ube44\uc2a4\ub97c \uc720\ub7fd\uc5d0 \ubcf8\uaca9 \ub860\uce6d\ud560 \uc608\uc815\uc774\ub2e4. \uc774 \uc11c\ube44\uc2a4\ub294 \uae30\uc874 \uac00\uc804 \uc81c\ud488\uc5d0 AI \uae30\ub2a5\uc744 \uc9c0\uc18d\uc801\uc73c\ub85c \uc5c5\uadf8\ub808\uc774\ub4dc\ud558\uace0, \uc81c\ud488 \uc0c1\ud0dc\ub97c \uad00\ub9ac\ud558\ub294 ‘\uc53d\ud050\ucf00\uc5b4’ \uae30\ub2a5\uc73c\ub85c \uad6c\uc131\ub418\uc5b4 \uc788\ub2e4. \uc774\ub7ec\ud55c \ud601\uc2e0\uc801\uc778 \uae30\uc220\ub4e4\uc740 LG\uc804\uc790\uac00 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c \ub354 \ud070 \uc131\uacfc\ub97c \uc774\ub8e8\ub294 \ub370 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud560 \uac83\uc73c\ub85c \uae30\ub300\ub41c\ub2e4. <\/p>\n

LG\uc804\uc790\ub294 ‘LG AI \uac00\uc804\uc758 \uc624\ucf00\uc2a4\ud2b8\ub77c’\ub77c\ub294 \uc8fc\uc81c\ub85c IFA \uc804\uc2dc\uad00\uc744 \uafb8\ubbf8\uba70, \uc720\ub7fd \uc2dc\uc7a5\uc5d0 \ucd5c\uc801\ud654\ub41c AI \uac00\uc804 \uc2e0\uc81c\ud488\ub4e4\uc744 \uc120\ubcf4\uc600\ub2e4. \uc774 \uc804\uc2dc\uad00\uc740 3745\u33a1 \uaddc\ubaa8\ub85c, \ub2e4\uc591\ud55c \ud601\uc2e0 \uc81c\ud488\uc744 \uc9c1\uc811 \uccb4\ud5d8\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \uc81c\uacf5\ud558\uace0 \uc788\ub2e4. LG\uc804\uc790\ub294 \ud604\uc9c0 \uc720\ud1b5\uc5c5\uccb4\uc640\uc758 \uc18c\ud1b5\uc744 \uc704\ud574 B2B \uace0\uac1d \uc804\uc6a9 \uc0c1\ub2f4 \uacf5\uac04\ub3c4 \ub9c8\ub828\ud558\uc5ec, \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc785\uc9c0\ub97c \ub354\uc6b1 \ud655\uace0\ud788 \ub2e4\uc9c8 \uacc4\ud68d\uc774\ub2e4.<\/p>\n

[\uad00\ub828\uae30\uc0ac] https:\/\/n.news.naver.com\/mnews\/article\/031\/0000962934?sid=101<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

LG\uc804\uc790\uac00 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc785\uc9c0\ub97c \ud55c\uce35 \uac15\ud654\ud558\uae30 \uc704\ud574 \ub300\uaddc\ubaa8 \uc804\ub7b5\uc744 \uc138\uc6b0\uace0 \uc788\ub2e4. \ub958\uc7ac\ucca0 \ud648\uc5b4\ud50c\ub77c\uc774\uc5b8\uc2a4\uc194\ub8e8\uc158(HS) \uc0ac\uc5c5\ubcf8\ubd80\uc7a5\uc740 \ub3c5\uc77c \ubca0\ub97c\ub9b0\uc5d0\uc11c \uc5f4\ub9b0 \uc138\uacc4 \uac00\uc804\ubc15\ub78c\ud68c(IFA)\uc5d0\uc11c \uae30\uc790\uac04\ub2f4\ud68c\ub97c \ud1b5\ud574 \uc55e\uc73c\ub85c 5\ub144 \ub0b4\uc5d0 \uc720\ub7fd \uac00\uc804 \ub9e4\ucd9c\uc744 \ub450 \ubc30\ub85c \uc99d\ub300\uc2dc\ud0a4\uace0, \ud655\uace0\ud55c 1\uc704 \ube0c\ub79c\ub4dc\ub85c \uc790\ub9ac\ub9e4\uae40\ud558\uaca0\ub2e4\ub294 \ud3ec\ubd80\ub97c \ubc1d\ud614\ub2e4. \uc774\ub294 \uc720\ub7fd \uac00\uc804 \uc2dc\uc7a5\uc758 \uc7a0\uc7ac\ub825\uc5d0 \ub300\ud55c \uc2e0\ub8b0\ub97c \ubc14\ud0d5\uc73c\ub85c \ud55c \uc804\ub7b5\uc801 \ubaa9\ud45c\uc774\ub2e4. \ud604\uc7ac \uc720\ub7fd\uc740 \ubd81\ubbf8\uc640 \ud568\uaed8 \uc138\uacc4 \ucd5c\ub300\uc758 \uac00\uc804 \uc2dc\uc7a5\uc73c\ub85c […]<\/p>\n","protected":false},"author":55,"featured_media":74,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"LG\uc804\uc790","_yoast_wpseo_metadesc":"LG\uc804\uc790\uac00 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c 5\ub144 \ub0b4 \ub9e4\ucd9c \ub450 \ubc30 \uc99d\ub300\ub97c \ubaa9\ud45c\ub85c \uc804\ub7b5\uc744 \uc138\uc6b0\uace0 \uc788\ub2e4. \ub958\uc7ac\ucca0 \ubcf8\ubd80\uc7a5\uc740 B2B, D2C \ub4f1 \ub2e4\uc591\ud55c \uc0ac\uc5c5 \ubd80\ubb38\uc744 \uac15\ud654\ud558\uba70, AI \uae30\uc220\uc744 \ud1b5\ud574 \uace0\ud6a8\uc728 \uac00\uc804 \uc81c\ud488\uc744 \ucd9c\uc2dc\ud560 \uc608\uc815\uc774\ub2e4. \uc774\ub85c\uc368 LG\uc804\uc790\ub294 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc785\uc9c0\ub97c \ud55c\uce35 \uac15\ud654\ud558\uace0\uc790 \ud55c\ub2e4.","footnotes":""},"categories":[4],"tags":[3204,3205,215,1005,3203],"class_list":["post-2959","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-4","tag-ai","tag-b2b-","tag-lg","tag-1005","tag-3203"],"yoast_head":"\nLG\uc804\uc790\uc758 \uc720\ub7fd \uc2dc\uc7a5 \uacf5\ub7b5 5\ub144 \ub0b4 \ub9e4\ucd9c \ub450 \ubc30 \ubaa9\ud45c - \ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c<\/title>\n<meta name=\"description\" content=\"LG\uc804\uc790\uac00 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c 5\ub144 \ub0b4 \ub9e4\ucd9c \ub450 \ubc30 \uc99d\ub300\ub97c \ubaa9\ud45c\ub85c \uc804\ub7b5\uc744 \uc138\uc6b0\uace0 \uc788\ub2e4. \ub958\uc7ac\ucca0 \ubcf8\ubd80\uc7a5\uc740 B2B, D2C \ub4f1 \ub2e4\uc591\ud55c \uc0ac\uc5c5 \ubd80\ubb38\uc744 \uac15\ud654\ud558\uba70, AI \uae30\uc220\uc744 \ud1b5\ud574 \uace0\ud6a8\uc728 \uac00\uc804 \uc81c\ud488\uc744 \ucd9c\uc2dc\ud560 \uc608\uc815\uc774\ub2e4. \uc774\ub85c\uc368 LG\uc804\uc790\ub294 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc785\uc9c0\ub97c \ud55c\uce35 \uac15\ud654\ud558\uace0\uc790 \ud55c\ub2e4.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.doochang.co.kr\/blog\/lg\uc804\uc790\uc758-\uc720\ub7fd-\uc2dc\uc7a5-\uacf5\ub7b5-5\ub144-\ub0b4-\ub9e4\ucd9c-\ub450-\ubc30-\ubaa9\ud45c\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LG\uc804\uc790\uc758 \uc720\ub7fd \uc2dc\uc7a5 \uacf5\ub7b5 5\ub144 \ub0b4 \ub9e4\ucd9c \ub450 \ubc30 \ubaa9\ud45c - \ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c\" \/>\n<meta property=\"og:description\" content=\"LG\uc804\uc790\uac00 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c 5\ub144 \ub0b4 \ub9e4\ucd9c \ub450 \ubc30 \uc99d\ub300\ub97c \ubaa9\ud45c\ub85c \uc804\ub7b5\uc744 \uc138\uc6b0\uace0 \uc788\ub2e4. \ub958\uc7ac\ucca0 \ubcf8\ubd80\uc7a5\uc740 B2B, D2C \ub4f1 \ub2e4\uc591\ud55c \uc0ac\uc5c5 \ubd80\ubb38\uc744 \uac15\ud654\ud558\uba70, AI \uae30\uc220\uc744 \ud1b5\ud574 \uace0\ud6a8\uc728 \uac00\uc804 \uc81c\ud488\uc744 \ucd9c\uc2dc\ud560 \uc608\uc815\uc774\ub2e4. \uc774\ub85c\uc368 LG\uc804\uc790\ub294 \uc720\ub7fd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uc785\uc9c0\ub97c \ud55c\uce35 \uac15\ud654\ud558\uace0\uc790 \ud55c\ub2e4.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.doochang.co.kr\/blog\/lg\uc804\uc790\uc758-\uc720\ub7fd-\uc2dc\uc7a5-\uacf5\ub7b5-5\ub144-\ub0b4-\ub9e4\ucd9c-\ub450-\ubc30-\ubaa9\ud45c\/\" \/>\n<meta property=\"og:site_name\" content=\"\ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-25T22:34:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.doochang.co.kr\/blog\/wp-content\/uploads\/2025\/06\/\uc0c1\ud45c\ud50c\ub7ec\uc2a4-9.png\" \/>\n\t<meta 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