{"id":3198,"date":"2025-09-28T07:54:10","date_gmt":"2025-09-27T22:54:10","guid":{"rendered":"https:\/\/www.doochang.co.kr\/blog\/cj%ed%94%84%eb%a0%88%ec%8b%9c%ec%9b%a8%ec%9d%b4%ec%9d%98-%ec%98%a8%eb%9d%bc%ec%9d%b8-%ec%9c%a0%ed%86%b5-%ed%98%81%ec%8b%a0-o2o%ed%85%8c%ed%81%ac%ec%84%bc%ed%84%b0-%ec%b6%9c%eb%b2%94\/"},"modified":"2025-09-28T07:54:10","modified_gmt":"2025-09-27T22:54:10","slug":"cj%ed%94%84%eb%a0%88%ec%8b%9c%ec%9b%a8%ec%9d%b4%ec%9d%98-%ec%98%a8%eb%9d%bc%ec%9d%b8-%ec%9c%a0%ed%86%b5-%ed%98%81%ec%8b%a0-o2o%ed%85%8c%ed%81%ac%ec%84%bc%ed%84%b0-%ec%b6%9c%eb%b2%94","status":"publish","type":"post","link":"https:\/\/www.doochang.co.kr\/blog\/cj%ed%94%84%eb%a0%88%ec%8b%9c%ec%9b%a8%ec%9d%b4%ec%9d%98-%ec%98%a8%eb%9d%bc%ec%9d%b8-%ec%9c%a0%ed%86%b5-%ed%98%81%ec%8b%a0-o2o%ed%85%8c%ed%81%ac%ec%84%bc%ed%84%b0-%ec%b6%9c%eb%b2%94\/","title":{"rendered":"CJ\ud504\ub808\uc2dc\uc6e8\uc774\uc758 \uc628\ub77c\uc778 \uc720\ud1b5 \ud601\uc2e0 O2O\ud14c\ud06c\uc13c\ud130 \ucd9c\ubc94"},"content":{"rendered":"<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 \ucd5c\uadfc \uc628\ub77c\uc778 \uc720\ud1b5\uc758 \uc0c8\ub85c\uc6b4 \uc804\ud658\uc810\uc744 \ub9c8\ub828\ud558\uae30 \uc704\ud574 &#8216;\uc628\u00b7\uc624\ud504\ub77c\uc778 \uc5f0\uacc4(O2O) \ud14c\ud06c\uc13c\ud130&#8217;\ub97c \uc2e0\uc124\ud588\ub2e4\uace0 \ubc1d\ud614\uc2b5\ub2c8\ub2e4. \uc774 \uc870\uc9c1\uc740 \uae30\uc874\uc758 \uc624\ud504\ub77c\uc778 \uc2dd\uc790\uc7ac \uc720\ud1b5 \uc5ed\ub7c9\uc744 \uc628\ub77c\uc778\uc73c\ub85c \ud655\uc7a5\ud558\ub294 \ub3d9\uc2dc\uc5d0, \ub450 \ucc44\ub110\uc744 \ud1b5\ud569\ud558\uc5ec \uace0\uac1d\uc5d0\uac8c \ub354\uc6b1 \ud5a5\uc0c1\ub41c \uc720\ud1b5 \uccb4\uacc4\ub97c \uc81c\uacf5\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubcc0\ud654\ub294 CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 \uc790\uc0ac\ubab0\uc778 &#8216;\ud504\ub808\uc2dc\uc5d4'(FRESH&amp;)\uc758 \uace0\ub3c4\ud654\uc640 \uc678\ubd80 \uc720\ud1b5 \ucc44\ub110\uacfc\uc758 \ud611\uc5c5\uc744 \ud1b5\ud574 \uace0\uac1d\uc758 \ud3b8\uc758\ub97c \uadf9\ub300\ud654\ud558\uae30 \uc704\ud55c \uc804\ubc29\uc704\uc801 \uae30\uc220 \uc9c0\uc6d0\uc744 \uc804\ub2f4\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub450\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud504\ub808\uc2dc\uc5d4\uc740 \ud604\uc7ac \ubaa8\ubc14\uc77c \uc6f9\uc5d0\uc11c \ubca0\ud0c0 \uc11c\ube44\uc2a4\ub85c \uc6b4\uc601\ub418\uace0 \uc788\uc73c\uba70, \uc5f0\ub0b4\uc5d0\ub294 \uacf5\uc2dd \ubaa8\ubc14\uc77c \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \ub860\uce6d\ud560 \uc608\uc815\uc785\ub2c8\ub2e4. CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \uc774 \ud504\ub85c\uadf8\ub7a8\uc744 \ud1b5\ud574 \uace0\uac1d\uc774 \ubcf4\ub2e4 \uc27d\uac8c \uc2dd\uc790\uc7ac\ub97c \uc8fc\ubb38\ud558\uace0, \ud544\uc694\ud55c \uc815\ubcf4\ub97c \uc190\uc27d\uac8c \uc811\uadfc\ud560 \uc218 \uc788\ub3c4\ub85d \ud560 \uacc4\ud68d\uc785\ub2c8\ub2e4. \ud2b9\ud788, \uace0\uac1d\uc758 \uc694\uad6c\uc5d0 \ubd80\uc751\ud558\uae30 \uc704\ud574 \ub2e4\uc591\ud55c \uc774\ucee4\uba38\uc2a4 \ud50c\ub7ab\ud3fc, \uc608\ub97c \ub4e4\uc5b4 \ub124\uc774\ubc84 \uc2a4\ub9c8\ud2b8\uc2a4\ud1a0\uc5b4\uc640 \uac19\uc740 \uc678\ubd80 \ucc44\ub110\uc5d0\ub3c4 \uc785\uc810\ud558\uc5ec \uc2dd\uc790\uc7ac \uc720\ud1b5\uc758 \ubc94\uc704\ub97c \ub113\ud788\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc9c0\ub09c\ud574\ubd80\ud130 CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \uc624\ucf00\uc774\ud3ec\uc2a4\uc640 \ud611\ub825\ud558\uc5ec \uc18c\uc0c1\uacf5\uc778\uc744 \uc704\ud55c \ub9e4\ucd9c \uad00\ub9ac \uc571 &#8216;\uc624\ub298\uc5bc\ub9c8&#8217;\uc5d0 \uc2dd\uc790\uc7ac \uc8fc\ubb38 \uc2dc\uc2a4\ud15c\uc744 \uad6c\ucd95\ud558\ub294 \ub4f1\uc758 \ub178\ub825\uc744 \uae30\uc6b8\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ud611\uc5c5\uc740 \uace0\uac1d\uc758 \ud3b8\uc758\uc131\uc744 \ub192\uc774\ub294 \ub370 \ud070 \uae30\uc5ec\ub97c \ud558\uace0 \uc788\uc73c\uba70, CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \uc55e\uc73c\ub85c\ub3c4 \ub2e4\uc591\ud55c \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc5bb\uc740 \uace0\uac1d \ud53c\ub4dc\ubc31\uacfc \uac70\ub798 \ub370\uc774\ud130\ub97c \ud65c\uc6a9\ud558\uc5ec \uc0c1\ud488 \ucd94\ucc9c, \uad6c\ub9e4 \uc5ec\uc815 \uac1c\uc120, \uba64\ubc84\uc2ed \uc6b4\uc601 \ub4f1 \uc678\uc2dd \uc0ac\uc5c5\uc790 \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uac15\ud654\ud560 \uacc4\ud68d\uc785\ub2c8\ub2e4.<\/p>\n<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\uc758 O2O\uc0ac\uc5c5\ub2f4\ub2f9 \ubc15\uc131\ubbfc\uc740 \u201c\uc6b0\ub9ac\uc758 \ubaa9\ud45c\ub294 \uc804\ubb38 \uc778\ub825\uc744 \uc601\uc785\ud558\uc5ec \uc810\ucc28\uc801\uc73c\ub85c \uaddc\ubaa8\ub97c \ud655\ub300\ud558\uace0, O2O\ud14c\ud06c\uc13c\ud130\ub97c \ud1b5\ud574 \uc628\ub77c\uc778\uc5d0 \ud2b9\ud654\ub41c \uae30\uc220 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\ub294 \uac83\u201d\uc774\ub77c\uba70 \u201c\uc2dd\uc790\uc7ac \uad6c\ub9e4 \uace0\uac1d\uc758 \ud3b8\uc758\uc640 \uacbd\ud5d8 \uc218\uc900\uc744 \ud5a5\uc0c1\ud558\ub294 \ub370 \uc9d1\uc911\ud560 \uac83\u201d\uc774\ub77c\uace0 \uc5b8\uae09\ud588\uc2b5\ub2c8\ub2e4. \uc774\ub294 CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 \ub2e8\uc21c\ud55c \uc720\ud1b5\uc5c5\uccb4\ub97c \ub118\uc5b4, \ub514\uc9c0\ud138 \uc2dc\ub300\uc5d0 \uac78\ub9de\ub294 \uc120\ub3c4\uc801\uc778 \uc720\ud1b5 \ud50c\ub7ab\ud3fc\uc73c\ub85c \uc790\ub9ac\ub9e4\uae40\ud558\uae30 \uc704\ud55c \ud3ec\ubd80\ub97c \ub098\ud0c0\ub0b4\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\uc758 \uc774\ub7ec\ud55c \ubcc0\ud654\ub294 \ub2e8\uc21c\ud788 \uc2dd\uc790\uc7ac \uc720\ud1b5\uc758 \ubc29\uc2dd\uc744 \ubcc0\ud654\uc2dc\ud0a4\ub294 \uac83\uc5d0 \uadf8\uce58\uc9c0 \uc54a\uace0, \uace0\uac1d\uc758 \uad6c\ub9e4 \uacbd\ud5d8\uc744 \ud601\uc2e0\uc801\uc73c\ub85c \ubc14\uafb8\ub294 \ub370 \uae30\uc5ec\ud560 \uac83\uc785\ub2c8\ub2e4. \uc55e\uc73c\ub85c CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 \uad6c\ucd95\ud560 O2O \uc720\ud1b5 \uccb4\uacc4\ub294 \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \uc2dd\uc790\uc7ac\ub97c \ub354\uc6b1 \uc27d\uac8c, \uadf8\ub9ac\uace0 \ube60\ub974\uac8c \uc81c\uacf5\ubc1b\uc744 \uc218 \uc788\ub294 \uae30\ubc18\uc774 \ub420 \uac83\uc785\ub2c8\ub2e4. \uc774\ucc98\ub7fc CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \uc628\ub77c\uc778 \uc720\ud1b5\uc758 \ub2e4\uac01\ud654\ub97c \ud1b5\ud574 \uace0\uac1d \uc811\uc810\uc744 \ud655\ub300\ud558\uace0, \ub098\uc544\uac00 \uc9c0\uc18d \uac00\ub2a5\ud55c \uc131\uc7a5\uc744 \ucd94\uad6c\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>[\uad00\ub828\uae30\uc0ac] <a href = 'https:\/\/n.news.naver.com\/mnews\/article\/003\/0013446690?sid=101' >https:\/\/n.news.naver.com\/mnews\/article\/003\/0013446690?sid=101<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 \ucd5c\uadfc \uc628\ub77c\uc778 \uc720\ud1b5\uc758 \uc0c8\ub85c\uc6b4 \uc804\ud658\uc810\uc744 \ub9c8\ub828\ud558\uae30 \uc704\ud574 &#8216;\uc628\u00b7\uc624\ud504\ub77c\uc778 \uc5f0\uacc4(O2O) \ud14c\ud06c\uc13c\ud130&#8217;\ub97c \uc2e0\uc124\ud588\ub2e4\uace0 \ubc1d\ud614\uc2b5\ub2c8\ub2e4. \uc774 \uc870\uc9c1\uc740 \uae30\uc874\uc758 \uc624\ud504\ub77c\uc778 \uc2dd\uc790\uc7ac \uc720\ud1b5 \uc5ed\ub7c9\uc744 \uc628\ub77c\uc778\uc73c\ub85c \ud655\uc7a5\ud558\ub294 \ub3d9\uc2dc\uc5d0, \ub450 \ucc44\ub110\uc744 \ud1b5\ud569\ud558\uc5ec \uace0\uac1d\uc5d0\uac8c \ub354\uc6b1 \ud5a5\uc0c1\ub41c \uc720\ud1b5 \uccb4\uacc4\ub97c \uc81c\uacf5\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubcc0\ud654\ub294 CJ\ud504\ub808\uc2dc\uc6e8\uc774\uac00 \uc790\uc0ac\ubab0\uc778 &#8216;\ud504\ub808\uc2dc\uc5d4'(FRESH&amp;)\uc758 \uace0\ub3c4\ud654\uc640 \uc678\ubd80 \uc720\ud1b5 \ucc44\ub110\uacfc\uc758 \ud611\uc5c5\uc744 \ud1b5\ud574 \uace0\uac1d\uc758 \ud3b8\uc758\ub97c \uadf9\ub300\ud654\ud558\uae30 \uc704\ud55c \uc804\ubc29\uc704\uc801 \uae30\uc220 \uc9c0\uc6d0\uc744 \uc804\ub2f4\ud558\ub294 [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":68,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"CJ\ud504\ub808\uc2dc\uc6e8\uc774","_yoast_wpseo_metadesc":"CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 \uc628\ub77c\uc778 \uc720\ud1b5\uc744 \ud655\ub300\ud558\uae30 \uc704\ud574 'O2O\ud14c\ud06c\uc13c\ud130'\ub97c \uc2e0\uc124\ud558\uace0, \uc790\uc0ac\ubab0\uc778 '\ud504\ub808\uc2dc\uc5d4'\uc758 \ubaa8\ubc14\uc77c \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \uc5f0\ub0b4 \ub860\uce6d\ud560 \uc608\uc815\uc774\ub2e4. \uc678\ubd80 \uc774\ucee4\uba38\uc2a4 \ucc44\ub110\uacfc\uc758 \ud611\uc5c5\uc744 \ud1b5\ud574 \uace0\uac1d \ud3b8\uc758\ub97c \uadf9\ub300\ud654\ud558\uba70, \uace0\uac1d \ud53c\ub4dc\ubc31\uc744 \ubc14\ud0d5\uc73c\ub85c \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uac15\ud654\ud560 \uacc4\ud68d\uc774\ub2e4.","footnotes":""},"categories":[4],"tags":[1774,1758,1777,1776,1781],"class_list":["post-3198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-4","tag-cj","tag-o2o-","tag-1777","tag-1776","tag-1781"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CJ\ud504\ub808\uc2dc\uc6e8\uc774\uc758 \uc628\ub77c\uc778 \uc720\ud1b5 \ud601\uc2e0 O2O\ud14c\ud06c\uc13c\ud130 \ucd9c\ubc94 - \ub450\ucc3d\ud2b9\ud5c8\ubc95\ub960\uc0ac\ubb34\uc18c<\/title>\n<meta name=\"description\" content=\"CJ\ud504\ub808\uc2dc\uc6e8\uc774\ub294 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